Report Overview

The global vitamins and mineral supplements market are expected to grow from $51.70 billion in 2019 to XX billion in 2028 at a compound annual growth rate (CAGR) of 18.3%

The vitamins and mineral supplements market consist of sales of vitamins and mineral supplements that improve the health and wellness of the population. The sales comprise of revenue generated by the establishments manufacturing vitamins and minerals. Vitamins and mineral supplements are available without a prescription and come in tablets, powders or liquids and provide sufficient vital nutrients and minerals that preserve or boost an individual`s health.



Market Drivers

Rising consumer awareness and an increase in purchasing power due to economic developments has fuelled the growth of sales of vitamins in the Asia-Pacific region.
Minerals are gaining importance in the global market, due to increased concerns about medical ailments such as neural tube defects, abnormal bowel function, osteoporosis, cardiac disorders, etc. Research and development activities are extensively undertaken by manufacturers to optimise the yield and quality of mineral ingredients. Calcium is the most extensively consumed mineral ingredient, since it is essential to maintain bone health. The markets of North-America, Europe, and Asia-Pacific hold a major market share for mineral nutrients. Increased per capita-income, affinity towards health and wellness and the demand for balanced nutrition by consumers has driven the mineral market to new heights.