Report Overview
The European Over the Counter drugs market size stood at USD 33.45 billion in 2020 and is expected to rise to USD 50.95 billion by the end of 2028 exhibiting a CAGR of approximately 5.4% during the forecast period. The Sweden OTC market is expected to grow at a CAGR of 3.70% during the same forecast period.
Over the Counter drugs can be bought by the consumer without a doctors prescription- just off the shelf. This can be for various concerns ranging from common cold to weight loss aids. These are safe for consumption without a doctors orders as long as they are consumed within respective drug limits as mentioned in the labels.
According to the Association of the European Self-medication Industry, one out of two packages of medicines sold in Europe is a non-prescription medicinal product. A sudden surge in the demand for OTC drugs has amounted to the recent boom in the market.
While the healthcare cost in the country has risen, the demand for better accessibility and affordability has also taken a leap. Since OTC drugs are easily available without having to consult a physician, this caters to both the demands by being cost-effective. The market is hence growing at a fast pace, ensuring innumerable opportunities to the pharmaceutical companies to manufacture the drugs suited for the population.
Market Drivers
Over the Counter drugs market is mainly driven by the increased self-medication by the people of the country. Along with this, there has been a rise in the prevalence of common diseases like cold, cough or flu for which people prefer self-treatment as these save both time and money.
Owing to the increased demand, there is a surge in the launch of new products that can be bought from the stores without a prescription for an illness or general wellness. This further drives the market for more products to be launched.
Rise in the geriatric population also drives the market in addition to increasing preference to online pharmacies and getting the drugs delivered to the comfort of their homes.
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