Sleepwear is a comfortable apparel that is usually worn indoors and at the time of sleep. These apparel are made of light material with high breathability, which aids in sound sleep. Various types of sleepwear are available for men, women, and kids such as t-shirts, nighty, camisole, and shorts. Sleepwear are more common among women, and women are more likely to invest in these clothing, due to increase in trend of night fashion and lounge fashion. The sleepwear market is expected to witness high growth rate owing to surge in adoption of nightwear among the global populace. The global sleepwear market was valued at $10,495.0 million in 2019, and is projected to reach $18,694.8 million by 2027, registering a CAGR of 9.7% from 2020 to 2027. The women segment was the highest contributor to the market, with $8,197.6 million in 2019, and is estimated to reach $14,823.5 million by 2027, at a CAGR of 9.9% during the forecast period.
The primary factor that boosts the growth of the global sleepwear market is increase in disposable income of people all around the world. Moreover, rise in adoption of luxury clothing such as gowns and camisoles contributes toward the growth of the market. Furthermore, expansion of sales channel and improvement in living standards of people coupled with increase in influence of western fashion in Asian countries have boosted the growth of the market globally. However, presence of counterfeit products with low quality fabric and build quality act as the major restraint for the market. On the contrary, rise in influence of social media and video logging, improvements in fabric quality along with increase in their promotion are expected to provide lucrative opportunities for expansion of the global market.
The global sleepwear market is segmented into end user, distribution channel, and region. By end user, the market is classified into men, women, and kids. By distribution channel, it is differentiated into online hypermarket/supermarket, discount stores, and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The prominent players analyzed in this report include L Brands Inc., Berkshire Hathaway Inc., American Eagle Outfitters, Inc. (AERIE), Hanesbrands Inc., Jockey International, Inc., Triumph International Holding GmBH., Hanky Panky Ltd., PVH CORPORATION, MAS Holdings Ltd., and the Chantelle Group.
KEY BENEFITS FOR STAKEHOLDERS
The report provides a quantitative analysis of the current market trends, estimations, and dynamics of the market size from 20192027.
Porters five forces analysis highlights the potency of the buyers and suppliers tenable stakeholders make profit-oriented business decisions and strengthen their supplierbuyer network.
In-depth analysis of the size and segmentation assists in determining the prevailing market opportunities.
The major countries in each region are mapped according their revenue contribution the industry.
The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the sleepwear industry.
KEY MARKET SEGMENTATION
By End user
o Men,
o Women
o Kids
By Distribution Channel
o Online
o Hypermarket/Supermarket
o Discount Stores
o Others
By Region
o North America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
Rest of Europe
o Asia-Pacific
China
India
Japan
South Korea
Australia
Rest of Asia-Pacific
o LAMEA
Brazil
South Africa
Rest of LAMEA
CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key findings
2.1.1. Top impacting factors
2.1.2. Top investment pockets
2.2. CXO perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key forces shaping Sleepwear industry
3.2.1. Moderate bargaining power of suppliers
3.2.2. Moderate threat of new entrants
3.2.3. Moderate threat of substitutes
3.2.4. High intensity of rivalry
3.2.5. High bargaining power of buyers
3.3. Market dynamics
3.3.1. Drivers
3.3.2. Restraints
3.3.3. Opportunities
CHAPTER 4: SLEEPWEAR MARKET, BY END USER
4.1. Overview
4.2. Men
4.2.1. Key market trends, growth factors and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market analysis by country
4.3. Women
4.3.1. Key market trends, growth factors and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market analysis by country
4.4. Kids
4.4.1. Key market trends, growth factors and opportunities
4.4.2. Market size and forecast, by region
4.4.3. Market analysis by country
CHAPTER 5: SLEEPWEAR MARKET, BY DISTRIBUTION CHANNEL
5.1. Overview
5.2. Online
5.2.1. Key market trends, growth factors and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market analysis by country
5.3. Supermarket/Hypermarket
5.3.1. Key market trends, growth factors and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market analysis by country
5.4. Discount Stores
5.4.1. Key market trends, growth factors and opportunities
5.4.2. Market size and forecast, by region
5.4.3. Market analysis by country
5.5. Others
5.5.1. Key market trends, growth factors and opportunities
5.5.2. Market size and forecast, by region
5.5.3. Market analysis by country
CHAPTER 6: SLEEPWEAR MARKET, BY REGION
6.1. Overview
6.2. North America
6.2.1. Key market trends, growth factors and opportunities
6.2.2. Market size and forecast, by end user
6.2.3. Market size and forecast, by distribution channel
6.2.4. Market analysis by country
6.2.5. U.S.
6.2.5.1. Market size and forecast, by end user
6.2.5.2. Market size and forecast, by distribution channel
6.2.6. Canada
6.2.6.1. Market size and forecast, by end user
6.2.6.2. Market size and forecast, by distribution channel
6.2.7. Mexico
6.2.7.1. Market size and forecast, by end user
6.2.7.2. Market size and forecast, by distribution channel
6.3. Europe
6.3.1. Key market trends, growth factors and opportunities
6.3.2. Market size and forecast, by end user
6.3.3. Market size and forecast, by distribution channel
6.3.4. Market analysis by country
6.3.5. Germany
6.3.5.1. Market size and forecast, by end user
6.3.5.2. Market size and forecast, by distribution channel
6.3.6. UK
6.3.6.1. Market size and forecast, by end user
6.3.6.2. Market size and forecast, by distribution channel
6.3.7. France
6.3.7.1. Market size and forecast, by end user
6.3.7.2. Market size and forecast, by distribution channel
6.3.8. Italy
6.3.8.1. Market size and forecast, by end user
6.3.8.2. Market size and forecast, by distribution channel
6.3.9. Spain
6.3.9.1. Market size and forecast, by end user
6.3.9.2. Market size and forecast, by distribution channel
6.3.10. Rest of Europe
6.3.10.1. Market size and forecast, by end user
6.3.10.2. Market size and forecast, by distribution channel
6.4. Asia-Pacific
6.4.1. Key market trends, growth factors and opportunities
6.4.2. Market size and forecast, by end user
6.4.3. Market size and forecast, by distribution channel
6.4.4. Market analysis by country
6.4.5. China
6.4.5.1. Market size and forecast, by end user
6.4.5.2. Market size and forecast, by distribution channel
6.4.6. India
6.4.6.1. Market size and forecast, by end user
6.4.6.2. Market size and forecast, by distribution channel
6.4.7. Japan
6.4.7.1. Market size and forecast, by end user
6.4.7.2. Market size and forecast, by distribution channel
6.4.8. South Korea
6.4.8.1. Market size and forecast, by end user
6.4.8.2. Market size and forecast, by distribution channel
6.4.9. Australia
6.4.9.1. Market size and forecast, by end user
6.4.9.2. Market size and forecast, by distribution channel
6.4.10. Rest of Asia-Pacific
6.4.10.1. Market size and forecast, by end user
6.4.10.2. Market size and forecast, by distribution channel
6.5. LAMEA
6.5.1. Key market trends, growth factors and opportunities
6.5.2. Market size and forecast, by end user
6.5.3. Market size and forecast, by distribution channel
6.5.4. Market analysis by country
6.5.5. Brazil
6.5.5.1. Market size and forecast, by end user
6.5.5.2. Market size and forecast, by distribution channel
6.5.6. South Africa
6.5.6.1. Market size and forecast, by end user
6.5.6.2. Market size and forecast, by distribution channel
6.5.7. Rest of LAMEA
6.5.7.1. Market size and forecast, by end user
6.5.7.2. Market size and forecast, by distribution channel
CHAPTER 7: COMPANY PROFILES
7.1. L Brands Inc
7.1.1. Company overview
7.1.2. Key Executive
7.1.3. Company snapshot
7.1.4. Product portfolio
7.2. A Berkshire Hathaway Inc.
7.2.1. Company overview
7.2.2. Key Executive
7.2.3. Company snapshot
7.2.4. Product portfolio
7.3. American Eagle Outfitters, Inc.
7.3.1. Company overview
7.3.2. Key Executives
7.3.3. Company snapshot
7.3.4. Product portfolio
7.4. DECATHLON S.A.
7.4.1. Company overview
7.4.2. Key Executive
7.4.3. Company snapshot
7.4.4. Product portfolio
7.5. Hanesbrands Inc.,
7.5.1. Company overview
7.5.2. Key Executive
7.5.3. Company snapshot
7.5.4. Product portfolio
7.6. Jockey International, Inc.
7.6.1. Company overview
7.6.2. Key Executive
7.6.3. Company snapshot
7.6.4. Product portfolio
7.7. Triumph International Holding GmBH.
7.7.1. Company overview
7.7.2. Key Executive
7.7.3. Company snapshot
7.7.4. Product portfolio
7.8. Hanky Panky Ltd.
7.8.1. Company overview
7.8.2. Key Executive
7.8.3. Company snapshot
7.8.4. Product portfolio
7.9. PVH Corporation
7.9.1. Company overview
7.9.2. Key Executive
7.9.3. Company snapshot
7.9.4. Product portfolio
7.10. MAS Holdings Ltd.
7.10.1. Company overview
7.10.2. Key Executive
7.10.3. Company snapshot
7.10.4. Product portfolio