The online dating services market was valued at $6,400.0 million in 2017, and is projected to reach $9,202.7 million by 2025, growing at a CAGR of 4.7% from 2018 to 2025. The service sector has been booming at a tremendous rate over the past couple of years. With increase in rate of internet penetration across the globe, the service sector has evolved by availing its service online for the sake of convenience and easy accessibility. The online dating service industry has been enduring with the same kind of trend.
Over the past couple of years, rise in number of singles has been witnessed across the globe. For instance, according to the recent survey carried out by the Bureau of Labor Statistics, about 124.6 million Americans are single. Similarly, in 2014, out of the 23.6 million people living in Australia, about 3.5 million are said to be single. Here single status is being defined to be unmarried. Customers especially in the age group of 20s and 30s invest most of their time building up their career and looking out for other ways to achieve their goals for better future rather than getting married. Considering relationships and commitments, majority of the demographic segments prefer subscribing or logging into social media or online dating sites, which require minimal efforts on finding their significant others.
Various online dating service providers are now using artificial intelligence to provide guidance or suggestion to their customers on whether to go on a first date with person that they have met online. For instance, recently, eHarmony, one of the key players in online dating services, announced on developing an AI-enabled feature that nudges users to suggest meeting in person after chatting.
Behavior-based matching is another innovative featured service that is being projected to gain higher demand in the future. This involves the growing prominence of wearable technology, i.e., Internet of Things (IoT). The biggest challenge faced by users of online dating services is knowing what they want from a relationship. This can cause issues when being asked to input information about yourself and the kind of person the user would like to meet, which can then lead to poor matches. Thus, solution to this problem is to track the users everyday activities, hobbies, their daily expenditures from their wearable devices, and provide them the exact preferable match.
Some of the key companies profiled in the report include Badoo, eharmony, Inc., Grindr LLC, Love Group Global Ltd, Match Group, Inc., Spark Networks SE, The Meet Group Inc., Spice of Life, Zoosk Inc., and rsvp.com.au Pty Ltd.
KEY BENEFITS FOR STAKEHOLDERS
The report provides detailed qualitative and quantitative analysis of current trends and future estimations that help evaluate the prevailing market opportunities.
A comprehensive analysis of the factors that drive and restrict the growth of the market is provided.
An extensive analysis of the market is conducted by following key product positioning and monitoring the top competitors within the market framework.
The report provides extensive qualitative insights on the potential segments or regions exhibiting favorable growth.
KEY MARKET SEGMENTS
By Service
Matchmaking
Social Dating
Adult Dating
Niche Dating
By Subscription
Annually
Quarterly
Monthly
Weekly
By Demography
Adult
Baby Boomer
By Region
North America
o U.S.
o Canada
o Mexico
Europe
o UK
o Germany
o France
o Italy
o Spain
o Russia
o Rest of Europe
Asia-Pacific
o China
o India
o Japan
o Australia and New Zealand
o Rest of Asia-Pacific
LAMEA
o Latin America
o Middle East
o Africa
Chapter: 1: INTRODUCTION
1.1. Report Description
1.2. Key Benefits for Stakeholders
1.3. Key Market Segments
1.4. Research Methodology
1.4.1. Primary Research
1.4.2. Secondary Research
1.4.3. Analyst Tools and Models
Chapter: 2: EXECUTIVE SUMMARY
2.1. Key findings of the study
2.2. CXO perspective
Chapter: 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top investment pocket
3.2.2. Top winning strategies
3.3. Top player positioning
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Major portion of adult population accounts to single or unmarried demographic segments
3.4.1.2. Lucrative options facilitated by online dating services leading to higher rate of subscription
3.4.1.3. Majority of the customers looking out for non-monogamous relationship
3.4.2. Restraint
3.4.2.1. Fraudulent accounts resulting in apprehension amongst its customers
3.4.2.2. Unpaid customers are being offered with limited access & features
3.4.3. Opportunities
3.4.3.1. Social media marketing: One of the effective ways on promoting services and gaining fast traction amongst its target customers
3.4.3.2. Rise in number of millennial populations provides immense opportunity for global online dating service market
Chapter: 4: ONLINE DATING SERVICES MARKET, BY SERVICE
4.1. Overview
4.1.1. Market size and forecast
4.2. Matchmaking
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast
4.2.3. Market analysis by country
4.3. Social Dating
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast
4.3.3. Market analysis by country
4.4. Adult Dating
4.4.1. Key market trends, growth factors, and opportunities
4.4.2. Market size and forecast
4.4.3. Market analysis by country
4.5. Niche Dating
4.5.1. Key market trends, growth factors, and opportunities
4.5.2. Market size and forecast
4.5.3. Market analysis by country
Chapter: 5: GLOBAL ONLINE DATING SERVICES MARKET, BY SUBSCRIPTION
5.1. Overview
5.1.1. Market size and forecast
5.2. Annually
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast
5.2.3. Market analysis by country
5.3. Quarterly
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast
5.3.3. Market analysis by country
5.4. Monthly
5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast
5.4.3. Market analysis by country
5.5. Weekly
5.5.1. Key market trends, growth factors, and opportunities
5.5.2. Market size and forecast
5.5.3. Market analysis by country
Chapter: 6: GLOBAL ONLINE DATING SERVICES MARKET, BY DEMOGRAPHICS
6.1. Overview
6.1.1. Market size and forecast
6.2. Adult
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast
6.2.3. Market analysis by country
6.3. Baby Boomer
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast
6.3.3. Market analysis by country
Chapter: 7: GLOBAL ONLINE DATING SERVICES MARKET, BY REGION
7.1. Overview
7.1.1. Market size and forecast
7.2. North America
7.2.1. Key market trends, growth factors and opportunities
7.2.2. Market size and forecast by services
7.2.3. Market size and forecast by subscription
7.2.4. Market size and forecast by demographics
7.2.5. Market size and forecast by country
7.2.6. U.S.
7.2.6.1. Market size and forecast, by services
7.2.6.2. Market size and forecast, by subscription
7.2.6.3. Market size and forecast, by demographics
7.2.7. Canada
7.2.7.1. Market size and forecast, by services
7.2.7.2. Market size and forecast, by subscription
7.2.7.3. Market size and forecast, by demographics
7.2.8. Mexico
7.2.8.1. Market size and forecast, by services
7.2.8.2. Market size and forecast, by SUBSCRIPTION
7.2.8.3. Market size and forecast, by demographics
7.3. Europe
7.3.1. Key market trends, growth factors and opportunities
7.3.2. Market size and forecast by services
7.3.3. Market size and forecast by subscription
7.3.4. Market size and forecast by demographics
7.3.5. Market size and forecast by country
7.3.6. UK
7.3.6.1. Market size and forecast, by services
7.3.6.2. Market size and forecast, by subscription
7.3.6.3. Market size and forecast, by demographics
7.3.7. Germany
7.3.7.1. Market size and forecast, by services
7.3.7.2. Market size and forecast, by subscription
7.3.7.3. Market size and forecast, by demographics
7.3.8. France
7.3.8.1. Market size and forecast, by services
7.3.8.2. Market size and forecast, by subscription
7.3.8.3. Market size and forecast, by demographics
7.3.9. Italy
7.3.9.1. Market size and forecast, by services
7.3.9.2. Market size and forecast, by SUBSCRIPTION
7.3.9.3. Market size and forecast, by demographics
7.3.10. Spain
7.3.10.1. Market size and forecast, by services
7.3.10.2. Market size and forecast, by subscription
7.3.10.3. Market size and forecast, by demographics
7.3.11. Russia
7.3.11.1. Market size and forecast, by services
7.3.11.2. Market size and forecast, by subscription
7.3.11.3. Market size and forecast, by demographics
7.3.12. Rest of Europe
7.3.12.1. Market size and forecast, by services
7.3.12.2. Market size and forecast, by subscription
7.3.12.3. Market size and forecast, by demographics
7.4. Asia-Pacific
7.4.1. Key market trends, growth factors and opportunities
7.4.2. Market size and forecast by services
7.4.3. Market size and forecast by subscription
7.4.4. Market size and forecast by demographics
7.4.5. Market size and forecast by country
7.4.6. China
7.4.6.1. Market size and forecast, by services
7.4.6.2. Market size and forecast, by subscription
7.4.6.3. Market size and forecast, by demographics
7.4.7. India
7.4.7.1. Market size and forecast, by services
7.4.7.2. Market size and forecast, by Subscription
7.4.7.3. Market size and forecast, by demographics
7.4.8. Japan
7.4.8.1. Market size and forecast, by services
7.4.8.2. Market size and forecast, by SUBSCRIPTION
7.4.8.3. Market size and forecast, by demographics
7.4.9. Australia and New Zealand
7.4.9.1. Market size and forecast, by services
7.4.9.2. Market size and forecast, by SUBSCRIPTION
7.4.9.3. Market size and forecast, by demographics
7.4.10. Rest of Asia-Pacific
7.4.10.1. Market size and forecast, by services
7.4.10.2. Market size and forecast, by subscription
7.4.10.3. Market size and forecast, by demographics
7.5. LAMEA
7.5.1. Key market trends, growth factors and opportunities
7.5.2. Market size and forecast by services
7.5.3. Market size and forecast by SUBSCRIPTION
7.5.4. Market size and forecast by demographics
7.5.5. Market size and forecast by country
7.5.6. Latin America
7.5.6.1. Market size and forecast, by services
7.5.6.2. Market size and forecast, by subscription
7.5.6.3. Market size and forecast, by demographics
7.5.7. Middle East
7.5.7.1. Market size and forecast, by services
7.5.7.2. Market size and forecast, by SUBSCRIPTION
7.5.7.3. Market size and forecast, by demographics
7.5.8. Africa
7.5.8.1. Market size and forecast, by services
7.5.8.2. Market size and forecast, by subscription
7.5.8.3. Market size and forecast, by demographics
Chapter: 8: COMPANY PROFILES
8.1. Badoo
8.1.1. Company overview
8.1.2. Company snapshot
8.1.3. Product portfolio
8.1.4. Key strategic moves and developments
8.2. eharmony, Inc.
8.2.1. Company overview
8.2.2. Company snapshot
8.2.3. Product portfolio
8.3. Grindr LLC
8.3.1. Company overview
8.3.2. Company snapshot
8.3.3. Product portfolio
8.3.4. Key strategic moves and developments
8.4. Love Group Global Ltd
8.4.1. Company overview
8.4.2. Company snapshot
8.4.3. Operating business segments
8.4.4. Product portfolio
8.4.5. Business performance
8.5. Match Group, Inc.
8.5.1. Company overview
8.5.2. Company snapshot
8.5.3. Operating business segments
8.5.4. Product portfolio
8.5.5. Business performance
8.5.6. Key strategic moves and developments
8.6. rsvp.com.au Pty Ltd.
8.6.1. Company overview
8.6.2. Company snapshot
8.6.3. Operating business segments
8.6.4. Product portfolio
8.6.5. Business performance
8.7. Spark Networks SE
8.7.1. Company overview
8.7.2. Company snapshot
8.7.3. Operating business segments
8.7.4. Product portfolio
8.7.5. Business performance
8.7.6. Key strategic moves and developments
8.8. Spice of Life
8.8.1. Company overview
8.8.2. Company snapshot
8.8.3. Product portfolio
8.9. The Meet Group, Inc.
8.9.1. Company overview
8.9.2. Company snapshot
8.9.3. Product portfolio
8.9.4. Business performance
8.9.5. Key strategic moves and developments
8.10. Zoosk, Inc.
8.10.1. Company overview
8.10.2. Company snapshot
8.10.3. Product portfoli