TABLE OF CONTENTS
1 INTRODUCTION 59
1.1 OBJECTIVES OF THE STUDY 59
1.2 MARKET DEFINITION 59
1.3 OVERVIEW OF THE NORTH AMERICA PREMIUM CHOCOLATE MARKET 59
1.4 LIMITATIONS 61
1.5 MARKETS COVERED 61
2 MARKET SEGMENTATION 69
2.1 MARKETS COVERED 69
2.2 GEOGRAPHICAL SCOPE 70
2.3 YEARS CONSIDERED FOR THE STUDY 71
2.4 CURRENCY AND PRICING 71
2.5 DBMR TRIPOD DATA VALIDATION MODEL 72
2.6 GRADE LIFE LINE CURVE 75
2.7 MULTIVARIATE MODELING 76
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 77
2.9 DBMR MARKET POSITION GRID 79
2.10 MARKET APPLICATION COVERAGE GRID 80
2.11 DBMR MARKET CHALLENGE MATRIX 81
2.12 DBMR VENDOR SHARE ANALYSIS 82
2.13 SECONDARY SOURCES 83
2.14 ASSUMPTIONS 84
3 EXECUTIVE SUMMARY 85
4 PREMIUM INSIGHTS 88
4.1 ANALYSIS OF HAZELNUT CONTENT FOR TOP NORTH AMERICA PREMIUM CHOCOLATE BRANDS 89
4.2 BRAND COMPARATIVE ANALYSIS 90
4.2.1 FERRERO 90
4.2.2 NESTLE 90
4.2.3 CHOCOLADEFABRIKEN LINDT & SPRNGLI AG 91
4.3 FACTORS INFLUENCING BUYING DECISION 92
4.3.1 PACKAGING FACTOR 92
4.3.2 TASTE 92
4.3.3 HEALTH 92
4.3.4 BRAND LOYALTY 92
4.3.5 GENDER AND AGE 92
4.3.6 INCOME 93
4.4 INDUSTRY TRENDS AND FUTURE PERSPECTIVE 94
4.4.1 RISING CONSUMER PREFERENCE TOWARD DARK AND VEGAN CHOCOLATE 94
4.4.2 CONSUMERS ARE INTERESTED IN NEW INNOVATIVE FLAVOURS AND TEXTURE 95
4.4.3 RISING DEMAND FOR PREMIUM CHOCOLATES FOR GIFTING PURPOSES 95
4.4.4 FUTURE PERSPECTIVE 95
4.5 MEETING CONSUMER REQUIREMENT 96
4.6 SUPPLY CHAIN ANALYSIS 97
4.6.1 RAW MATERIAL PROCUREMENT & MANUFACTURING 97
4.6.2 DISTRIBUTION 98
4.6.3 END-USERS 98
4.7 SHOPPING BEHAVIOR AND DYNAMICS 99
4.7.1 RECOMMENDATIONS FROM FAMILY AND FRIENDS 99
4.7.2 RESEARCH 99
4.7.3 IMPULSIVE 99
4.7.4 ADVERTISEMENT 99
4.7.5 TELEVISION ADVERTISEMENT 99
4.7.6 ONLINE ADVERTISEMENT 100
4.7.7 IN-STORE ADVERTISEMENT 100
4.7.8 OUTDOOR ADVERTISEMENT 100
4.8 NEW PRODUCT LAUNCH STRATEGY 101
4.8.1 NUMBER OF PRODUCT LAUNCHES 101
4.8.2 LINE EXTENSION 101
4.8.3 NEW PACKAGING 101
4.8.4 RE-LAUNCHED 101
4.8.5 NEW FORMULATION 101
4.8.6 DIFFERENTIAL PRODUCT OFFERING 102
4.8.7 PACKAGE DESIGNING 102
4.8.8 PRICING ANALYSIS 102
4.9 REGULATION COVERAGE 103
5 MARKET OVERVIEW 105
5.1 DRIVERS 107
5.1.1 RISE IN THE POPULARITY OF VEGAN, ORGANIC, AND GLUTEN FREE CHOCOLATES 107
5.1.2 HIGH DEMAND FOR PREMIUM CHOCOLATES IN FESTIVE SEASONS 107
5.1.3 DEMAND FOR PREMIUM CHOCOLATES OWING TO THE SHIFT TOWARDS A HEALTHY LIFESTYLE 108
5.1.4 USE OF PREMIUM CHOCOLATE IN THE BAKING INDUSTRY 109
5.2 RESTRAINTS 109
5.2.1 FLUCTUATING PRICES OF RAW MATERIALS 109
5.2.2 AVAILABILITY OF VARIOUS SUBSTITUTE 109
5.3 OPPORTUNITIES 110
5.3.1 CONTINUOUS FOCUS ON DEVELOPING NEW FLAVORED AND UNIQUE CHOCOLATES 110
5.3.2 RISING TREND OF ONLINE DISTRIBUTION 110
5.4 CHALLENGES 111
5.4.1 RISING COST OF SUPPLY CHAIN 111
5.4.2 RULES AND REGULATIONS ASSOCIATED WITH PREMIUM CHOCOLATES 112
6 NORTH AMERICA PREMIUM CHOCOLATE MARKET, BY REGION 113
6.1 NORTH AMERICA 114
6.1.1 U.S. 129
6.1.2 CANADA 138
6.1.3 MEXICO 147
7 NORTH AMERICA PREMIUM CHOCOLATE MARKET: COMPANY LANDSCAPE 157
7.1 COMPANY SHARE ANALYSIS: NORTH AMERICA 157
7.2 ACQUISITION 158
7.3 NEW PRODUCT DEVELOPMENT 159
7.4 FACILITY EXPANSION 160
7.5 NEW APPOINTMENT 160
8 SWOT ANALYSIS 161
9 COMPANY PROFILES 162
9.1 MARS, INCORPORATED AND ITS AFFILIATES 162
9.1.1 COMPANY SNAPSHOT 162
9.1.2 COMPANY SHARE ANALYSIS 162
9.1.3 PRODUCT PORTFOLIO 163
9.1.4 RECENT UPDATES 163
9.2 MONDELZ INTERNATIONAL 164
9.2.1 COMPANY SNAPSHOT 164
9.2.2 REVENUE ANALYSIS 164
9.2.3 COMPANY SHARE ANALYSIS 165
9.2.4 PRODUCT PORTFOLIO 165
9.2.5 RECENT DEVELOPMENT 166
9.3 THE HERSHEY COMPANY 167
9.3.1 COMPANY SNAPSHOT 167
9.3.2 REVENUE ANALYSIS 167
9.3.3 COMPANY SHARE ANALYSIS 168
9.3.4 PRODUCT PORTFOLIO 168
9.3.5 RECENT DEVELOPMENT 169
9.4 FERRERO 170
9.4.1 COMPANY SNAPSHOT 170
9.4.2 COMPANY SHARE ANALYSIS 170
9.4.3 PRODUCT PORTFOLIO 171
9.4.4 RECENT UPDATES 171
9.5 NESTL 172
9.5.1 COMPANY SNAPSHOT 172
9.5.2 REVENUE ANALYSIS 172
9.5.3 COMPANY SHARE ANALYSIS 173
9.5.4 PRODUCT PORTFOLIO 173
9.5.5 RECENT DEVELOPMENT 174
9.6 ARCOR 175
9.6.1 COMPANY SNAPSHOT 175
9.6.2 REVENUE ANALYSIS 175
9.6.3 PRODUCT PORTFOLIO 176
9.6.4 RECENT DEVELOPMENT 176
9.7 BARRY CALLEBAUT 177
9.7.1 COMPANY SNAPSHOT 177
9.7.2 REVENUE ANALYSIS 177
9.7.3 PRODUCT PORTFOLIO 178
9.7.4 RECENT UPDATES 178
9.8 CARGILL, INCORPORATED 179
9.8.1 COMPANY SNAPSHOT 179
9.8.2 PRODUCT PORTFOLIO 179
9.8.3 RECENT UPDATES 180
9.9 CHOCOLADEFABRIKEN LINDT & SPRNGLI AG (2022) 181
9.9.1 COMPANY SNAPSHOT 181
9.9.2 REVENUE ANALYSIS 181
9.9.3 PRODUCT PORTFOLIO 182
9.9.4 RECENT DEVELOPMENT 185
9.10 CLOETTA AB 186
9.10.1 COMPANY SNAPSHOT 186
9.10.2 REVENUE ANALYSIS 186
9.10.3 PRODUCT PORTFOLIO 187
9.10.4 RECENT DEVELOPMENT 187
9.11 EZAKI GLICO CO., LTD. 188
9.11.1 COMPANY SNAPSHOT 188
9.11.2 REVENUE ANALYSIS 188
9.11.3 PRODUCT PORTFOLIO 189
9.11.4 RECENT DEVELOPMENT 189
9.12 GENERAL MILLS, INC. 190
9.12.1 COMPANY SNAPSHOT 190
9.12.2 REVENUE ANALYSIS 190
9.12.3 PRODUCT PORTFOLIO 191
9.12.4 RECENT DEVELOPMENT 191
9.13 GHIRARDELLI CHOCOLATE COMPANY 192
9.13.1 COMPANY SNAPSHOT 192
9.13.2 PRODUCT PORTFOLIO 192
9.13.3 RECENT DEVELOPMENT 193
9.14 MEIJI HOLDINGS CO., LTD. 194
9.14.1 COMPANY SNAPSHOT 194
9.14.2 REVENUE ANALYSIS 194
9.14.3 PRODUCT PORTFOLIO 195
9.14.4 RECENT DEVELOPMENT 195
9.15 MORINAGA & CO., LTD. 196
9.15.1 COMPANY SNAPSHOT 196
9.15.2 REVENUE ANALYSIS 196
9.15.3 PRODUCT PORTFOLIO 197
9.15.4 RECENT DEVELOPMENT 197
9.16 ORION CORP. 198
9.16.1 COMPANY SNAPSHOT 198
9.16.2 REVENUE ANALYSIS 198
9.16.3 PRODUCT PORTFOLIO 199
9.16.4 RECENT DEVELOPMENTS 199
9.17 THE KRAFT HEINZ COMPANY 200
9.17.1 COMPANY SNAPSHOT 200
9.17.2 REVENUE ANALYSIS 200
9.17.3 PRODUCT PORTFOLIO 201
9.17.4 RECENT DEVELOPMENT 201
10 QUESTIONNAIRE 202
11 RELATED REPORTS 206

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