TABLE OF CONTENTS
1 INTRODUCTION 53
1.1 OBJECTIVES OF THE STUDY 53
1.2 MARKET DEFINITION 53
1.3 OVERVIEW OF THE NORTH AMERICA B2B AIR CARE MARKET 53
1.4 CURRENCY AND PRICING 55
1.5 LIMITATIONS 55
1.6 MARKETS COVERED 56
2 MARKET SEGMENTATION 60
2.1 MARKETS COVERED 60
2.2 YEARS CONSIDERED FOR THE STUDY 61
2.3 GEOGRAPHIC SCOPE 62
2.4 DBMR TRIPOD DATA VALIDATION MODEL 63
2.5 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 66
2.6 DBMR MARKET POSITION GRID 67
2.7 VENDOR SHARE ANALYSIS 68
2.8 MULTIVARIATE MODELLING 69
2.9 PRODUCT TYPE CURVE 69
2.10 SECONDARY SOURCES 70
2.11 ASSUMPTIONS 70
3 EXECUTIVE SUMMARY 71
4 PREMIUM INSIGHTS 73
4.1 CLIMATE CHANGE SCENARIO 74
4.1.1 ENVIRONMENTAL CONCERNS 74
4.1.2 INDUSTRY RESPONSE 74
4.2 GOVERNMENTS ROLE 76
4.2.1 ANALYST RECOMMENDATIONS 76
4.3 PESTEL ANALYSIS 77
4.3.1 POLITICAL FACTORS 77
4.3.2 ECONOMIC FACTORS 77
4.3.3 SOCIAL FACTORS 78
4.3.4 LEGAL FACTORS 78
4.3.5 TECHNOLOGICAL FACTORS 78
4.3.6 ENVIRONMENTAL FACTORS 79
4.4 RAW MATERIAL COVERAGE 80
4.5 SUPPLY CHAIN ANALYSIS 81
4.5.1 OVERVIEW 81
4.5.2 LOGISTIC COST SCENARIO 82
4.5.3 IMPORTANCE OF LOGISTIC SERVICE PROVIDERS 82
4.6 TECHNOLOGICAL ADVANCEMENTS BY MANUFACTURERS 83
4.7 PRODUCTION CONSUMPTION ANALYSIS 85
4.7.1 PRODUCTION CONSUMPTION 85
4.7.2 PRODUCTION CAPACITY 85
4.8 IMPORT-EXPORT SCENARIO 85
4.9 PRICE INDEX 87
4.10 PORTER'S FIVE FORCES ANALYSIS 88
4.11 VENDOR SELECTION CRITERIA 90
4.12 REGULATION COVERAGE 92
5 MARKET OVERVIEW 96
5.1 DRIVERS 98
5.1.1 RAPID URBANIZATION NORTH AMERICALY 98
5.1.2 INCREASING ADOPTION OF AIR CARE PRODUCTS IN THE AUTOMOTIVE SECTOR 99
5.1.3 RISING DEMAND FOR CANDLE AIR FRESHENERS 100
5.1.4 INCREASING DISPOSAL INCOME OF CONSUMERS 101
5.1.5 INCREASING INNOVATIONS IN AIR FRESHENERS 102
5.2 RESTRAINTS 103
5.2.1 EFFECTS OF AIR CARE PRODUCTS ON THE ENVIRONMENT 103
5.2.2 HIGH PRODUCTION COST OF AIR CARE PRODUCTS 103
5.3 OPPORTUNITIES 104
5.3.1 RAPID GROWTH IN THE COMMERCIAL AND RESIDENTIAL SECTOR 104
5.3.2 SURGE IN STRATEGIC COLLABORATIONS, PARTNERSHIPS, AND MERGER 105
5.3.3 RISING DEMAND FOR THE E-COMMERCE SECTOR 106
5.3.4 RISE IN CONSUMER PREFERENCE TOWARD AROMATHERAPY 106
5.4 CHALLENGES 107
5.4.1 LACK OF AWARENESS AMONG CONSUMERS TOWARDS AIR CARE PRODUCTS IN THE ASIA-PACIFIC REGION 107
5.4.2 HEALTH PROBLEMS ASSOCIATED WITH AIR CARE PRODUCTS 108
6 NORTH AMERICA B2B AIR CARE MARKET, BY PRODUCT TYPE 110
6.1 OVERVIEW 111
6.2 SPRAY/AEROSOL AIR FRESHENERS 113
6.2.1 FLORAL 114
6.2.2 VANILLA 114
6.2.3 FRUITY 114
6.2.4 SPICES AND HERBS 115
6.2.5 OTHERS 115
6.3 CAR AIR FRESHENERS 115
6.3.1 FLORAL 116
6.3.2 VANILLA 116
6.3.3 FRUITY 116
6.3.4 SPICES AND HERBS 116
6.3.5 OTHERS 117
6.4 ELECTRIC AIR FRESHENERS 117
6.4.1 FLORAL 118
6.4.2 VANILLA 118
6.4.3 FRUITY 118
6.4.4 SPICES AND HERBS 118
6.4.5 OTHERS 118
6.5 CANDLE AIR FRESHENERS 118
6.5.1 FRUITY 120
6.5.2 SPICES AND HERBS 120
6.5.3 VANILLA 120
6.5.4 FLORAL 120
6.5.5 OTHERS 120
6.6 GEL AIR FRESHENERS 120
6.6.1 FRUITY 122
6.6.2 VANILLA 122
6.6.3 FLORAL 122
6.6.4 SPICES AND HERBS 122
6.6.5 OTHERS 122
6.7 LIQUID AIR FRESHENERS 122
6.7.1 FLORAL 124
6.7.2 VANILLA 124
6.7.3 FRUITY 124
6.7.4 SPICES AND HERBS 124
6.7.5 OTHERS 124
6.8 RUG AND ROOM DEODORIZERS 124
6.8.1 FLORAL 126
6.8.2 VANILLA 126
6.8.3 FRUITY 126
6.8.4 SPICES AND HERBS 126
6.8.5 OTHERS 126
6.9 OTHERS 126
7 NORTH AMERICA B2B AIR CARE MARKET, BY FRAGRANCE 128
7.1 OVERVIEW 129
7.2 FLORAL 130
7.3 VANILLA 131
7.4 FRUITY 132
7.5 SPICES & HERBS 133
7.6 OTHERS 134
8 NORTH AMERICA B2B AIR CARE MARKET, BY PRICE 136
8.1 OVERVIEW 137
8.2 LOW 138
8.3 MEDIUM 138
8.4 HIGH 139
9 NORTH AMERICA B2B AIR CARE MARKET, BY END USER 141
9.1 OVERVIEW 142
9.2 COMMERCIAL 143
9.2.1 OFFICES 145
9.2.2 BUILDINGS 145
9.2.3 OTHERS 145
9.3 RESIDENTIAL 145
9.3.1 BEDROOMS 146
9.3.2 WASHROOMS 146
9.3.3 OTHERS 146
9.4 AUTOMOTIVE 146
9.4.1 PRIVATE CARS 148
9.4.2 COMMERCIAL CARS 148
9.5 OTHERS 148
10 NORTH AMERICA B2B AIR CARE MARKET, BY REGION 150
10.1 NORTH AMERICA 151
10.1.1 U.S. 160
10.1.2 CANADA 165
10.1.3 MEXICO 170
11 NORTH AMERICA B2B AIR CARE MARKET, COMPANY LANDSCAPE 175
11.1 COMPANY SHARE ANALYSIS: NORTH AMERICA 175
12 SWOT ANALYSIS 176
13 COMPANY PROFILINGS 177
13.1 RECKITT BENCKISER GROUP PLC 177
13.1.1 COMPANY SNAPSHOT 177
13.1.2 REVENUE ANALYSIS 177
13.1.3 COMPANY SHARE ANALYSIS 178
13.1.4 BRAND PORTFOLIO 178
13.1.5 RECENT DEVELOPMENTS 179
13.2 S.C. JOHNSON & SON INC. 180
13.2.1 COMPANY SNAPSHOT 180
13.2.2 COMPANY SHARE ANALYSIS 180
13.2.3 BRAND PORTFOLIO 181
13.2.4 RECENT DEVELOPMENTS 181
13.3 PROCTOR & GAMBLE 182
13.3.1 COMPANY SNAPSHOT 182
13.3.2 REVENUE ANALYSIS 182
13.3.3 COMPANY SHARE ANALYSIS 183
13.3.4 BRAND PORTFOLIO 183
13.3.5 RECENT DEVELOPMENTS 184
13.4 NEWELL BRANDS 185
13.4.1 COMPANY SNAPSHOT 185
13.4.2 REVENUE ANALYSIS 185
13.4.3 COMPANY SHARE ANALYSIS 186
13.4.4 BRAND PORTFOLIO 186
13.4.5 RECENT DEVELOPMENTS 187
13.5 HENKEL AG & CO. KGAA 188
13.5.1 COMPANY SNAPSHOT 188
13.5.2 REVENUE ANALYSIS 188
13.5.3 COMPANY SHARE ANALYSIS 189
13.5.4 BRAND PORTFOLIO 189
13.5.5 RECENT DEVELOPMENTS 189
13.6 AIR DELIGHT 190
13.6.1 COMPANY SNAPSHOT 190
13.6.2 PRODUCT PORTFOLIO 190
13.6.3 RECENT DEVELOPMENTS 191
13.7 BALEV CORPORATION EOOD 192
13.7.1 COMPANY SNAPSHOT 192
13.7.2 PRODUCT PORTFOLIO 192
13.7.3 RECENT DEVELOPMENTS 193
13.8 BEAUMONT PRODUCTS, INC. 194
13.8.1 COMPANY SNAPSHOT 194
13.8.2 BRAND PORTFOLIO 194
13.8.3 RECENT DEVELOPMENTS 195
13.9 CAR-FRESHNER 196
13.9.1 COMPANY SNAPSHOT 196
13.9.2 PRODUCT PORTFOLIO 196
13.9.3 RECENT DEVELOPMENTS 197
13.10 GODREJ CONSUMER PRODUCTS LIMITED 198
13.10.1 COMPANY SNAPSHOT 198
13.10.2 REVENUE ANALYSIS 198
13.10.3 BRAND PORTFOLIO 199
13.10.4 RECENT DEVELOPMENTS 200
13.11 HAMILTON BEACH BRANDS HOLDING COMPANY 201
13.11.1 COMPANY SNAPSHOT 201
13.11.2 REVENUE ANALYSIS 201
13.11.3 BRAND PORTFOLIO 202
13.11.4 RECENT DEVELOPMENTS 202
13.12 REXAIR LLC 203
13.12.1 COMPANY SNAPSHOT 203
13.12.2 PRODUCT PORTFOLIO 203
13.12.3 RECENT DEVELOPMENTS 203
13.13 WD-40 COMPANY 204
13.13.1 COMPANY SNAPSHOT 204
13.13.2 REVENUE ANALYSIS 204
13.13.3 BRAND PORTFOLIO 205
13.13.4 RECENT DEVELOPMENTS 205
14 QUESTIONNAIRE 206
15 RELATED REPORTS 209

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