TABLE OF CONTENTS
1 INTRODUCTION 74
1.1 OBJECTIVES OF THE STUDY 74
1.2 MARKET DEFINITION 74
1.3 OVERVIEW OF MIDDLE EAST & AFRICA PLANT-BASED MILK MARKET 74
1.4 LIMITATIONS 77
1.5 MARKETS COVERED 77
2 MARKET SEGMENTATION 83
2.1 MARKETS COVERED 83
2.2 GEOGRAPHICAL SCOPE 84
2.3 YEARS CONSIDERED FOR THE STUDY 85
2.4 CURRENCY AND PRICING 85
2.5 DBMR TRIPOD DATA VALIDATION MODEL 86
2.6 MULTIVARIATE MODELLING 89
2.7 TREATMENT LIFELINE CURVE 89
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 90
2.9 DBMR MARKET POSITION GRID 91
2.10 SECONDARY SOURCES 92
2.11 ASSUMPTIONS 92
3 EXECUTIVE SUMMARY 93
4 PREMIUM INSIGHTS 96
4.1 SUPPLY CHAIN OF MIDDLE EAST & AFRICA PLANT-BASED MILK MARKET 97
4.1.1 RAW MATERIAL PROCUREMENT 97
4.1.2 PROCESSING 98
4.1.3 MANUFACTURING 98
4.1.4 MARKETING AND DISTRIBUTION 98
4.1.5 END USERS 98
4.2 BRAND COMPARATIVE ANALYSIS 99
4.3 CONSUMER DISPOSABLE INCOME DYNAMICS/SPEND DYNAMICS 101
4.3.1 OVERVIEW 101
4.3.1.1 SOCIAL FACTORS 102
4.3.1.2 CULTURAL FACTORS 102
4.3.1.3 PSYCHOLOGICAL FACTORS 102
4.3.1.4 PERSONAL FACTORS 102
4.3.1.5 ECONOMIC FACTORS 102
4.3.2 PRODUCT TRAITS 102
4.3.2.1 MARKET ATTRIBUTES 102
4.3.2.2 CONSUMERS' DISPOSABLE INCOME/SPEND DYNAMICS 103
4.4 INDUSTRY TRENDS AND FUTURE PERSPECTIVE 104
4.4.1 RISING ADOPTION OF ADVANCED TECHNOLOGIES IN THE PLANT-BASED MILK INDUSTRY 104
4.4.2 CERTIFICATIONS AND LABELLING CLAIMS AMONG MANUFACTURERS 104
4.4.3 BUSINESS EXPANSIONS THROUGH DIFFERENT STRATEGIC DECISIONS 105
4.5 NEW PRODUCT LAUNCH STRATEGY 106
4.5.1 OVERVIEW 106
4.5.1.1 LINE EXTENSION 106
4.5.1.2 NEW PACKAGING 107
4.5.1.3 RELAUNCHED 107
4.5.1.4 NEW FORMULATION 108
4.6 CONSUMER LEVEL TRENDS AND MEETING CONSUMERS' REQUIREMENTS 109
4.6.1 GROWING CONSUMERS' INTEREST IN PLANT-BASED DIETS 109
4.6.2 LACTOSE INTOLERANCE 109
4.6.3 VARIETY OF FLAVORS 110
4.7 FACTORS INFLUENCING PURCHASE DECISION 112
4.7.1 LARGE PRODUCT RANGE 112
4.7.2 PRODUCT PRICING 112
4.7.3 AUTHENTICITY OF PRODUCT 113
4.8 SHOPPING BEHAVIOR AND DYNAMICS 114
4.8.1 RECOMMENDATIONS FROM FAMILY AND FRIENDS 114
4.8.2 RESEARCH 114
4.8.3 IMPULSIVE 114
4.8.4 ADVERTISEMENT 114
4.8.5 TELEVISION ADVERTISEMENT 115
4.8.5.1 ONLINE ADVERTISEMENT 115
4.8.5.2 IN-STORE ADVERTISEMENT 115
4.8.5.3 OUTDOOR ADVERTISEMENT 115
4.9 PRIVATE LABEL VS BRAND LABEL 116
4.10 PROMOTIONAL ACTIVITIES 117
5 REGULATIONS, CERTIFICATIONS, AND LABELING CLAIMS 118
6 MARKET OVERVIEW 121
6.1 DRIVERS 123
6.1.1 INCREASE IN VEGAN POPULATION AROUND THE GLOBE 123
6.1.2 INCREASE IN LACTOSE INTOLERANT POPULATION 124
6.1.3 RISE IN PROMOTIONAL ACTIVITIES AND SOCIAL MEDIA MARKETING 125
6.1.4 AVAILABILITY AND ACCESSIBILITY OF A WIDER RANGE OF PLANT-BASED MILK PRODUCTS 125
6.2 RESTRAINTS 126
6.2.1 HIGH PRICE OF PLANT-BASED MILK IN COMPARISON TO DAIRY-BASED MILK 126
6.2.2 TASTE AND TEXTURE ISSUES ASSOCIATED WITH PLANT-BASED MILK 127
6.2.3 FLUCTUATING RAW MATERIAL PRICES 127
6.3 OPPORTUNITIES 128
6.3.1 RISING AWARENESS REGARDING ENVIRONMENTAL CONCERNS IS FUELING THE MARKET GROWTH 128
6.3.2 GROWING NEW PRODUCT LAUNCHES AND NEW PARTNERSHIPS, ACQUISITION AMONG KEY PLAYERS 129
6.3.3 INCREASED DEMAND FOR FORTIFIED BEVERAGES IN THE MARKET 130
6.4 CHALLENGES 131
6.4.1 RISE IN NUT ALLERGIES AMONG CONSUMERS 131
6.4.2 STRINGENT GOVERNMENT REGULATIONS 131
6.4.3 RISE IN THE NUMBER OF PLANT-BASED MILK PRODUCERS IN THE MARKET 132
7 IMPACT OF COVID-19 133
7.1 CONSUMERS WITH CARDIOVASCULAR DISEASE AND OBESITY AT HIGH RISK OF COVID-19 133
7.2 INCREASED DEMAND FOR SPECIFIC FOOD PRODUCTS FOR VEGAN DIETS 134
7.3 IMPACT ON DEMAND 134
7.4 IMPACT ON SUPPLY 134
7.5 CONCLUSION 135
8 MIDDLE EAST & AFRICA PLANT-BASED MILK MARKET, BY TYPE 136
8.1 OVERVIEW 137
8.2 OAT MILK 138
8.2.1 OAT MILK, BY FORMULATION 139
8.2.1.1 UNSWEETENED 139
8.2.1.2 SWEETENED 139
8.3 SOY MILK 139
8.3.1 SOY MILK, BY FORMULATION 140
8.3.1.1 UNSWEETENED 140
8.3.1.2 SWEETENED 140
8.4 ALMOND MILK 141
8.4.1 ALOMIN MILK, BY FORMULATION 142
8.4.1.1 UNSWEETENED 142
8.4.1.2 SWEETENED 142
8.5 COCONUT MILK 142
8.5.1 COCONUT MILK, BY FORMULATION 143
8.5.1.1 UNSWEETENED 143
8.5.1.2 SWEETENED 143
8.6 RICE MILK 143
8.6.1 RICE MILK, BY FORMULATION 144
8.6.1.1 UNSWEETENED 144
8.6.1.2 SWEETENED 144
8.7 CASHEW NUT MILK 145
8.7.1 CASHEW MILK, BY FORMULATION 145
8.7.1.1 UNSWEETENED 146
8.7.1.2 SWEETENED 146
8.8 WALNUT MILK 146
8.8.1 WALNUT MILK, BY FORMULATION 147
8.8.1.1 UNSWEETENED 147
8.8.1.2 SWEETENED 147
8.9 HAZELNUT MILK 147
8.9.1 HAZELNUT MILK, BY FORMULATION 148
8.9.1.1 UNSWEETENED 148
8.9.1.2 SWEETENED 148
8.10 FLAX MILK 148
8.10.1 FLAX MILK, BY FORMULATION 149
8.10.1.1 UNSWEETENED 149
8.10.1.2 SWEETENED 149
8.11 OTHERS 149
8.11.1 OTHERS, BY FORMULATION 150
8.11.1.1 UNSWEETENED 150
8.11.1.2 SWEETENED 150
9 MIDDLE EAST & AFRICA PLANT-BASED MILK MARKET, BY PRODUCT TYPE 151
9.1 OVERVIEW 152
9.2 REFRIGERATED MILK 153
9.3 SHELF STABLE MILK 154
10 MIDDLE EAST & AFRICA PLANT-BASED MILK MARKET, BY FORMULATION 155
10.1 OVERVIEW 156
10.2 UNSWEETENED 157
10.3 SWEETENED 158
11 MIDDLE EAST & AFRICA PLANT-BASED MILK MARKET, BY CATEGORY 160
11.1 OVERVIEW 161
11.2 CONVENTIONAL 162
11.3 ORGANIC 163
12 MIDDLE EAST & AFRICA PLANT-BASED MILK MARKET, BY FLAVOR 165
12.1 OVERVIEW 166
12.2 ORIGINAL/UNFLAVORED 167
12.2.1 ORIGINAL/UNFLAVORED, BY MILK TYPE 167
12.2.1.1 ALMOND MILK 168
12.2.1.2 OAT MILK 168
12.2.1.3 SOY MILK 168
12.2.1.4 COCONUT MILK 168
12.2.1.5 RICE MILK 168
12.2.1.6 CASHEW NUT MILK 168
12.2.1.7 FLAX MILK 169
12.2.1.8 WALNUT MILK 169
12.2.1.9 HAZELNUT MILK 169
12.2.1.10 OTHERS 169
12.3 VANILLA 169
12.3.1 VANILLA, BY MILK TYPE 169
12.3.1.1 ALMOND MILK 170
12.3.1.2 OAT MILK 170
12.3.1.3 SOY MILK 170
12.3.1.4 COCONUT MILK 170
12.3.1.5 RICE MILK 170
12.3.1.6 CASHEW NUT MILK 170
12.3.1.7 FLAX MILK 170
12.3.1.8 WALNUT MILK 171
12.3.1.9 HAZELNUT MILK 171
12.3.1.10 OTHERS 171
12.4 CHOCOLATE 171
12.4.1 CHOCOLATE, BY MILK TYPE 171
12.4.1.1 ALMOND MILK 172
12.4.1.2 OAT MILK 172
12.4.1.3 SOY MILK 172
12.4.1.4 COCONUT MILK 172
12.4.1.5 RICE MILK 172
12.4.1.6 CASHEW NUT MILK 172
12.4.1.7 FLAX MILK 172
12.4.1.8 WALNUT MILK 173
12.4.1.9 HAZELNUT MILK 173
12.4.1.10 OTHERS 173
12.5 COFFEE 173
12.5.1 COFFEE, BY MILK TYPE 173
12.5.1.1 ALMOND MILK 174
12.5.1.2 OAT MILK 174
12.5.1.3 SOY MILK 174
12.5.1.4 COCONUT MILK 174
12.5.1.5 RICE MILK 174
12.5.1.6 CASHEW NUT MILK 174
12.5.1.7 FLAX MILK 174
12.5.1.8 WALNUT MILK 175
12.5.1.9 HAZELNUT MILK 175
12.5.1.10 OTHERS 175
12.6 COCONUT BLEND 175
12.6.1 COCONUT BLEND, BY MILK TYPE 175
12.6.1.1 ALMOND MILK 176
12.6.1.2 OAT MILK 176
12.6.1.3 SOY MILK 176
12.6.1.4 COCONUT MILK 176
12.6.1.5 RICE MILK 176
12.6.1.6 CASHEW NUT MILK 176
12.6.1.7 FLAX MILK 177
12.6.1.8 WALNUT MILK 177
12.6.1.9 HAZELNUT MILK 177
12.6.1.10 OTHERS 177
12.7 CARAMEL 177
12.7.1 CARAMEL, BY MILK TYPE 177
12.7.1.1 ALMOND MILK 178
12.7.1.2 OAT MILK 178
12.7.1.3 SOY MILK 178
12.7.1.4 COCONUT MILK 178
12.7.1.5 RICE MILK 178
12.7.1.6 CASHEW NUT MILK 178
12.7.1.7 FLAX MILK 178
12.7.1.8 WALNUT MILK 179
12.7.1.9 HAZELNUT MILK 179
12.7.1.10 OTHERS 179
12.8 HONEY 179
12.8.1 HONEY, BY MILK TYPE 179
12.8.1.1 ALMOND MILK 180
12.8.1.2 OAT MILK 180
12.8.1.3 SOY MILK 180
12.8.1.4 COCONUT MILK 180
12.8.1.5 RICE MILK 180
12.8.1.6 CASHEW NUT MILK 180
12.8.1.7 FLAX MILK 180
12.8.1.8 WALNUT MILK 180
12.8.1.9 HAZELNUT MILK 180
12.8.1.10 OTHERS 180
12.9 HAZELNUT BLEND 180
12.9.1 HAZELNUT BLEND, BY MILK TYPE 181
12.9.1.1 ALMOND MILK 181
12.9.1.2 OAT MILK 181
12.9.1.3 SOY MILK 182
12.9.1.4 COCONUT MILK 182
12.9.1.5 RICE MILK 182
12.9.1.6 CASHEW NUT MILK 182
12.9.1.7 FLAX MILK 182
12.9.1.8 WALNUT MILK 182
12.9.1.9 HAZELNUT MILK 182
12.9.1.10 OTHERS 182
12.10 MAPLE 182
12.10.1 MAMPLE, BY MILK TYPE 183
12.10.1.1 ALMOND MILK 183
12.10.1.2 OAT MILK 183
12.10.1.3 SOY MILK 183
12.10.1.4 COCONUT MILK 183
12.10.1.5 RICE MILK 183
12.10.1.6 CASHEW NUT MILK 183
12.10.1.7 FLAX MILK 184
12.10.1.8 WALNUT MILK 184

Menu 2

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam.