TABLE OF CONTENTS
1 INTRODUCTION 40
1.1 OBJECTIVES OF THE STUDY 40
1.2 MARKET DEFINITION 40
1.3 OVERVIEW OF THE GLOBAL HUMMUS MARKET 40
1.4 LIMITATIONS 42
1.5 MARKETS COVERED 43
2 MARKET SEGMENTATION 47
2.1 MARKETS COVERED 47
2.2 GEOGRAPHICAL SCOPE 48
2.3 YEARS CONSIDERED FOR THE STUDY 49
2.4 CURRENCY AND PRICING 49
2.5 DBMR TRIPOD DATA VALIDATION MODEL 50
2.6 MULTIVARIATE MODELLING 53
2.7 TREATMENT LIFELINE CURVE 53
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 54
2.9 DBMR MARKET POSITION GRID 55
2.10 MARKET APPLICATION COVERAGE GRID 56
2.11 VENDOR SHARE ANALYSIS 57
2.12 SECONDARY SOURCES 58
2.13 ASSUMPTIONS 58
3 EXECUTIVE SUMMARY 59
4 PREMIUM INSIGHTS 63
4.1 BRAND ANALYSIS 65
4.2 COMPARATIVE ANALYSIS WITH THE PARENT MARKET 66
4.2.1 OVERVIEW 66
4.2.1.1 SALSA 66
4.2.1.2 MAYONNAISE 66
4.2.1.3 FRUIT PRESERVES 66
4.2.1.4 GUACAMOLE 67
4.3 CONSUMER BUYING BEHAVIOR 68
4.3.1 OVERVIEW 68
4.3.1.1 COMPLEX BUYING BEHAVIOR 68
4.3.1.2 DISSONANCE-REDUCING BUYING BEHAVIOR 69
4.3.1.3 HABITUAL BUYING BEHAVIOR 69
4.3.1.4 VARIETY SEEKING BEHAVIOR 69
4.3.2 CONCLUSION 69
4.4 PATENT ANALYSIS OF THE GLOBAL HUMMUS MARKET 70
4.5 SUPPLY CHAIN ANALYSIS 71
4.5.1 OVERVIEW 71
4.5.2 LOGISTIC COST SCENARIO 71
4.5.3 IMPORTANCE OF LOGISTICS SERVICE PROVIDERS 72
4.6 UPCOMING TECHNOLOGY AND TRENDS 73
5 REGULATION COVERAGE 74
6 MARKET OVERVIEW 77
6.1 DRIVERS 79
6.1.1 RISE IN THE NUMBER OF NEW PRODUCT LAUNCHES WITH VARIOUS FLAVORS COMBINATION 79
6.1.2 HEALTH BENEFITS ASSOCIATED WITH THE CONSUMPTION OF HUMMUS 79
6.1.3 THE INCREASING PREVALENCE OF VEGANISM BOOSTS HUMMUS DEMAND 80
6.1.4 RISING CONSUMER SPENDING TOWARD PACKAGED FOOD ITEMS 80
6.2 RESTRAINTS 81
6.2.1 FLUCTUATION IN RAW MATERIAL PRICES 81
6.2.2 AVAILABILITY OF OTHER TYPES OF DIPS 82
6.3 OPPORTUNITIES 83
6.3.1 RISING POPULARITY OF MEDITERRANEAN FOOD IN EMERGING MARKETS 83
6.3.2 TECHNOLOGICAL ADVANCEMENTS IN HUMMUS MANUFACTURING 83
6.4 CHALLENGES 84
6.4.1 SIDE EFFECTS ASSOCIATED WITH THE CONSUMPTION OF HUMMUS 84
6.4.2 INCREASING ADULTERATION IN HUMMUS PRODUCTS 84
7 GLOBAL HUMMUS MARKET, BY REGION 86
7.1 OVERVIEW 87
7.2 NORTH AMERICA 100
7.2.1 U.S. 113
7.2.2 CANADA 119
7.2.3 MEXICO 125
7.3 ASIA-PACIFIC 132
7.3.1 CHINA 144
7.3.2 JAPAN 150
7.3.3 SOUTH KOREA 156
7.3.4 INDIA 162
7.3.5 AUSTRALIA 168
7.3.6 SINGAPORE 174
7.3.7 INDONESIA 180
7.3.8 PHILIPPINES 186
7.3.9 THAILAND 192
7.3.10 VIETNAM 198
7.3.11 NEW ZEALAND 204
7.3.12 MALAYSIA 210
7.3.13 REST OF ASIA-PACIFIC 216
7.4 EUROPE 217
7.4.1 U.K. 230
7.4.2 GERMANY 236
7.4.3 FRANCE 242
7.4.4 ITALY 248
7.4.5 POLAND 254
7.4.6 SPAIN 260
7.4.7 NETHERLANDS 266
7.4.8 SWITZERLAND 272
7.4.9 SWEDEN 278
7.4.10 TURKEY 284
7.4.11 BELGIUM 290
7.4.12 RUSSIA 296
7.4.13 DENMARK 303
7.4.14 REST OF EUROPE 310
7.5 MIDDLE EAST & AFRICA 312
7.5.1 SAUDI ARABIA 325
7.5.2 U.A.E 331
7.5.3 OMAN 337
7.5.4 KUWAIT 343
7.5.5 QATAR 349
7.5.6 SOUTH AFRICA 355
7.5.7 REST OF MIDDLE EAST AND AFRICA 361
7.6 SOUTH AMERICA 362
7.6.1 BRAZIL 373
7.6.2 ARGENTINA 379
7.6.3 REST OF SOUTH AMERICA 385
8 GLOBAL HUMMUS MARKET, COMPANY LANDSCAPE 386
8.1 COMPANY SHARE ANALYSIS: GLOBAL 386
8.2 COMPANY SHARE ANALYSIS: NORTH AMERICA 387
8.3 COMPANY SHARE ANALYSIS: EUROPE 388
8.4 COMPANY SHARE ANALYSIS: ASIA-PACIFIC 389
9 SWOT ANALYSIS 390
10 COMPANY PROFILES 391
10.1 LANCASTER COLONY CORPORATION 391
10.1.1 COMPANY SNAPSHOT 391
10.1.2 REVENUE ANALYSIS 391
10.1.3 COMPANY SHARE ANALYSIS 392
10.1.4 PRODUCT PORTFOLIO 392
10.1.5 RECENT DEVELOPMENTS 392
10.2 SABRA DIPPING CO., LLC 393
10.2.1 COMPANY SNAPSHOT 393
10.2.2 COMPANY SHARE ANALYSIS 393
10.2.3 PRODUCT PORTFOLIO 394
10.2.4 RECENT DEVELOPMENT 394
10.3 BAKKAVOR GROUP PLC 395
10.3.1 COMPANY SNAPSHOT 395
10.3.2 REVENUE ANALYSIS 396
10.3.3 COMPANY SHARE ANALYSIS 396
10.3.4 PRODUCT PORTFOLIO 397
10.3.5 RECENT DEVELOPMENTS 397
10.4 BOAR'S HEAD BRAND 398
10.4.1 COMPANY SNAPSHOT 398
10.4.2 COMPANY SHARE ANALYSIS 398
10.4.3 PRODUCT PORTFOLIO 399
10.4.4 RECENT DEVELOPMENT 399
10.5 TRIBE MEDITERRANEAN FOODS, INC. 400
10.5.1 COMPANY SNAPSHOT 400
10.5.2 COMPANY SHARE ANALYSIS 400
10.5.3 PRODUCT PORTFOLIO 401
10.5.4 RECENT DEVELOPMENT 401
10.6 ABRAHAM'S NATURAL FOODS 402
10.6.1 COMPANY SNAPSHOT 402
10.6.2 PRODUCT PORTFOLIO 402
10.6.3 RECENT DEVELOPMENT 402
10.7 CEDAR'S MEDITERRANEAN FOODS, INC. 403
10.7.1 COMPANY SNAPSHOT 403
10.7.2 PRODUCT PORTFOLIO 403
10.7.3 RECENT DEVELOPMENTS 404
10.8 ELMA FARMS 405
10.8.1 COMPANY SNAPSHOT 405
10.8.2 PRODUCT PORTFOLIO 405
10.8.3 RECENT DEVELOPMENT 405
10.9 ESTI FOODS 406
10.9.1 COMPANY SNAPSHOT 406
10.9.2 PRODUCT PORTFOLIO 406
10.9.3 RECENT DEVELOPMENTS 406
10.10 HAIG'S DELICACIES 407
10.10.1 COMPANY SNAPSHOT 407
10.10.2 PRODUCT PORTFOLIO 407
10.10.3 RECENT DEVELOPMENTS 407
10.11 HALIBURTON INTERNATIONAL FOODS, INC. 408
10.11.1 COMPANY SNAPSHOT 408
10.11.2 PRODUCT PORTFOLIO 408
10.11.3 RECENT DEVELOPMENTS 408
10.12 HANNAH FOODS 409
10.12.1 COMPANY SNAPSHOT 409
10.12.2 PRODUCT PORTFOLIO 409
10.12.3 RECENT DEVELOPMENTS 410
10.13 ITHACA HUMMUS 411
10.13.1 COMPANY SNAPSHOT 411
10.13.2 PRODUCT PORTFOLIO 411
10.13.3 RECENT DEVELOPMENT 411
10.14 KASIH FOOD 412
10.14.1 COMPANY SNAPSHOT 412
10.14.2 PRODUCT PORTFOLIO 412
10.14.3 RECENT DEVELOPMENT 412
10.15 LANTANA FOODS 413
10.15.1 COMPANY SNAPSHOT 413
10.15.2 PRODUCT PORTFOLIO 413
10.15.3 RECENT DEVELOPMENTS 413
10.16 LILLY'S FOODS 414
10.16.1 COMPANY SNAPSHOT 414
10.16.2 PRODUCT PORTFOLIO 414
10.16.3 RECENT DEVELOPMENTS 415
10.17 PELOPAC INC. 416
10.17.1 COMPANY SNAPSHOT 416
10.17.2 PRODUCT PORTFOLIO 416
10.17.3 RECENT DEVELOPMENTS 417
10.18 ROOTS HUMMUS 418
10.18.1 COMPANY SNAPSHOT 418
10.18.2 PRODUCT PORTFOLIO 418
10.18.3 RECENT DEVELOPMENT 418
10.19 SAVENCIA SA 420
10.19.1 COMPANY SNAPSHOT 420
10.19.2 COMPANY SHARE ANALYSIS 420
10.19.3 PRODUCT PORTFOLIO 421
10.19.4 RECENT DEVELOPMENT 421
10.20 SEVAN AB 422
10.20.1 COMPANY SNAPSHOT 422
10.20.2 PRODUCT PORTFOLIO 422
10.20.3 RECENT DEVELOPMENTS 422
11 QUESTIONNAIRE 423
12 RELATED REPORTS 427

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