Fitness Trackers Market by Device Type (Fitness Bands, Smartwatch, and Others), Display Type (Monochrome and Colored), Sales Channel (Online and Offline), and Compatibility (iOS, Android, Windows, Tizen, and Others) - Global Opportunity Analysis and Industry Forecast, 2017-2023
- Published Date: 2020-09-07
- Report ID: 239
- Pages: 207
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Format:
The global fitness trackers market size was valued at $17,907 million in 2016, and is expected to reach $62,128 million by 2023, registering a CAGR of 19.6% during the forecast period.
Fitness trackers are devices used to track and monitor fitness-related data such as calorie consumption, distance covered, heartbeat rate, sleep duration, sweat rate, and body temperature. These devices are wirelessly synced with a smartphone or a computer. They are incorporated with software and sensors to enhance the connectivity to share and exchange data. They are widely used in sports and fitness centers to monitor fitness and health-related parameters.
The global fitness trackers market is currently growing at a significant rate, owing to increase in use of fitness trackers among the young population. In addition, upsurge in disposable income and increase in expenditure on wearable technology propel the growth of the fitness trackers market. Moreover, advancements in technology, increase in health consciousness among consumers, and rise in demand for fitness trackers from fitness centers are some key factors driving the overall market growth. However, high costs of these devices, data theft risk, and rise in competition from local players hamper the fitness trackers market growth.
The report segments the global fitness trackers industry on the basis of device type, display type, sales channel, compatibility, and geography. Based on device type, the market is categorized into fitness bands, smartwatches, and others. By display type, it is classified into monochrome display and colored display. In terms of sales channel, it is divided into online and offline. Depending on compatibility, it is classified into iOS, android, windows, tizen, and others. Geographically, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
Major players of the fitness trackers industry have adopted product development as their key developmental strategy to strengthen their foothold in the fitness trackers market. The key players profiled in the report include Fitbit Inc., Samsung, Xiaomi Inc., Jawbone, Nike, Adidas, Misfit Wearables Inc., Shenzhen Motto Electronics Co. Ltd., Google LLP, and Apple. Inc.
KEY BENEFITS FOR STAKEHOLDERS
The report provides an extensive analysis of the current and emerging market trends and opportunities in the global fitness trackers market.
The report provides detailed qualitative and quantitative analysis of current trends and future estimations that assists in evaluating the prevailing market opportunities.
Comprehensive analysis of factors that drive and restrict the growth of the market is provided.
Extensive analysis of the market is conducted by following key product positioning and monitoring the top competitors within the market framework.
The report provides extensive qualitative insights on the potential and niche segments or regions exhibiting favorable growth.
FITNESS TRACKERS MARKET SEGMENTS
By Device Type
Wrist Bands
Smart Watch
Others
By Display Type
Monochrome Display
Colored Display
By Sales Channel
Online Sales
Retail Sales
By Compatibility
iOS
Android
Windows
Tizen
Others
By Geography
North America U.S.
Canada
Mexico
Europe Germany
France
UK
Rest of Europe
Asia-Pacific China
India
Japan
South Korea
Rest of Asia-Pacific
LAMEA Brazil
UAE
Turkey
South Africa
Rest of LAMEA
CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1.1.1. CXO perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top investment pockets
3.2.2. Top winning strategies
3.3. Porter's five forces analysis
3.3.1. Bargaining power of suppliers
3.3.2. Bargaining power of buyers
3.3.3. Thereat of new entrants
3.3.4. Threat of substitutes
3.3.5. Intensity of competitive rivalry
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Advancements in technology
3.4.1.2. Entry of large players
3.4.1.3. Increase in adoption of utility fitness trackers
3.4.1.4. Surge in demand for flagship devices
3.4.1.5. Rapid increase in disposable income
3.4.2. Restraints
3.4.2.1. Risk of data theft
3.4.2.2. High cost of the device
3.4.3. Opportunity
3.4.3.1. Increase in fitness enthusiasts
3.4.3.2. Internet of Things
3.5. Top player positioning
CHAPTER 4: FITNESS TRACKER MARKET, BY DEVICE TYPE
4.1. Market size and forecast
4.2. Fitness band
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast by region
4.2.3. Market analysis, by country
4.3. Smartwatches
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast by region
4.3.3. Market analysis, by country
4.4. Others
4.4.1. Key market trends, growth factors, and opportunities
4.4.2. Market size and forecast by region
4.4.3. Market analysis, by country
CHAPTER 5: FITNESS TRACKER MARKET, BY DISPLAY TYPE
5.1. Market size and forecast
5.2. Monochrome display
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast by region
5.2.3. Market analysis, by country
5.3. Colored display
5.3.1. Market size and forecast by region
5.3.2. Market analysis, by country
CHAPTER 6: FITNESS TRACKER MARKET, BY SALES CHANNEL
6.1. Market size and forecast
6.2. Online
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast by region
6.2.3. Market analysis, by country
6.3. Offline
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast by region
6.3.3. Market analysis, by country
CHAPTER 7: FITNESS TRACKER MARKET, BY COMPATIBILITY
7.1. Overview
7.1.1. Market size and forecast
7.2. iOS
7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast by region
7.2.3. Market analysis, by country
7.3. Android
7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast by region
7.3.3. Market analysis, by country
7.4. Windows
7.4.1. Key market trends, growth factors, and opportunities
7.4.2. Market size and forecast by region
7.4.3. Market analysis, by country
7.5. Tizen
7.5.1. Key market trends, growth factors, and opportunities
7.5.2. Market size and forecast by region
7.5.3. Market analysis, by country
7.6. Others
7.6.1. Key market trends, growth factors, and opportunities
7.6.2. Market size and forecast by region
7.6.3. Market analysis, by country
CHAPTER 8: FITNESS TRACKER MARKET, BY REGION
8.1. Overview
8.1.1. Market size and forecast
8.2. North America
8.2.1. Key market trends, growth factors, and opportunities
8.2.2. Market size and forecast, by device type
8.2.3. Market size and forecast, by display type
8.2.4. Market size and forecast, by sales channel
8.2.5. Market size and forecast, by compatibility
8.2.6. Market size and forecast, by country
8.2.7. U.S.
8.2.7.1. Market size and forecast, by device type
8.2.7.2. Market size and forecast, by display type
8.2.7.3. Market size and forecast, by sales channel
8.2.7.4. Market size and forecast, by compatibility
8.2.8. Canada
8.2.8.1. Market size and forecast, by device type
8.2.8.2. Market size and forecast, by display type
8.2.8.3. Market size and forecast, by sales channel
8.2.8.4. Market size and forecast, by compatibility
8.2.9. Mexico
8.2.9.1. Market size and forecast, by device type
8.2.9.2. Market size and forecast, by display type
8.2.9.3. Market size and forecast, by sales channel
8.2.9.4. Market size and forecast, by compatibility
8.3. Europe
8.3.1. Key market trends, growth factors, and opportunities
8.3.2. Market size and forecast, by device type
8.3.3. Market size and forecast, by display type
8.3.4. Market size and forecast, by sales channel
8.3.5. Market size and forecast, by compatibility
8.3.6. Market size and forecast, by country
8.3.7. Germany
8.3.7.1. Market size and forecast, by device type
8.3.7.2. Market size and forecast, by display type
8.3.7.3. Market size and forecast, by sales channel
8.3.7.4. Market size and forecast, by compatibility
8.3.8. France
8.3.8.1. Market size and forecast, by device type
8.3.8.2. Market size and forecast, by display type
8.3.8.3. Market size and forecast, by sales channel
8.3.8.4. Market size and forecast, by compatibility
8.3.9. UK
8.3.9.1. Market size and forecast, by device type
8.3.9.2. Market size and forecast, by display type
8.3.9.3. Market size and forecast, by sales channel
8.3.9.4. Market size and forecast, by compatibility
8.3.10. Rest of Europe
8.3.10.1. Market size and forecast, by device type
8.3.10.2. Market size and forecast, by display type
8.3.10.3. Market size and forecast, by sales channel
8.3.10.4. Market size and forecast, by compatibility
8.4. Asia-Pacific
8.4.1. Key market trends, growth factors, and opportunities
8.4.2. Market size and forecast, by device type
8.4.3. Market size and forecast, by display type
8.4.4. Market size and forecast, by sales channel
8.4.5. Market size and forecast, by compatibility
8.4.6. Market size and forecast, by country
8.4.7. China
8.4.7.1. Market size and forecast, by device type
8.4.7.2. Market size and forecast, by display type
8.4.7.3. Market size and forecast, by sales channel
8.4.7.4. Market size and forecast, by compatibility
8.4.8. India
8.4.8.1. Market size and forecast, by device type
8.4.8.2. Market size and forecast, by display type
8.4.8.3. Market size and forecast, by sales channel
8.4.8.4. Market size and forecast, by compatibility
8.4.9. Japan
8.4.9.1. Market size and forecast, by device type
8.4.9.2. Market size and forecast, by display type
8.4.9.3. Market size and forecast, by sales channel
8.4.9.4. Market size and forecast, by compatibility
8.4.10. South Korea
8.4.10.1. Market size and forecast, by device type
8.4.10.2. Market size and forecast, by display type
8.4.10.3. Market size and forecast, by sales channel
8.4.10.4. Market size and forecast, by compatibility
8.4.11. Rest of Asia-Pacific
8.4.11.1. Market size and forecast, by device type
8.4.11.2. Market size and forecast, by display type
8.4.11.3. Market size and forecast, by sales channel
8.4.11.4. Market size and forecast, by compatibility
8.5. LAMEA
8.5.1. Key market trends, growth factors, and opportunities
8.5.2. Market size and forecast, by device type
8.5.3. Market size and forecast, by display type
8.5.4. Market size and forecast, by sales channel
8.5.5. Market size and forecast, by compatibility
8.5.6. Market size and forecast, by region
8.5.7. Brazil
8.5.7.1. Market size and forecast, by device type
8.5.7.2. Market size and forecast, by display type
8.5.7.3. Market size and forecast, by sales channel
8.5.7.4. Market size and forecast, by compatibility
8.5.8. UAE
8.5.8.1. Market size and forecast, by device type
8.5.8.2. Market size and forecast, by display type
8.5.8.3. Market size and forecast, by sales channel
8.5.8.4. Market size and forecast, by compatibility
8.5.9. Saudi Arabia
8.5.9.1. Market size and forecast, by device type
8.5.9.2. Market size and forecast, by display type
8.5.9.3. Market size and forecast, by sales channel
8.5.9.4. Market size and forecast, by compatibility
8.5.10. Turkey
8.5.10.1. Market size and forecast, by device type
8.5.10.2. Market size and forecast, by display type
8.5.10.3. Market size and forecast, by sales channel
8.5.10.4. Market size and forecast, by compatibility
8.5.11. South Africa
8.5.11.1. Market size and forecast, by device type
8.5.11.2. Market size and forecast, by display type
8.5.11.3. Market size and forecast, by sales channel
8.5.11.4. Market size and forecast, by compatibility
8.5.12. Rest of LAMEA
8.5.12.1. Market size and forecast, by device type
8.5.12.2. Market size and forecast, by display type
8.5.12.3. Market size and forecast, by sales channel
8.5.12.4. Market size and forecast, by compatibility
CHAPTER 9: COMPANY PROFILES
9.1. Adidas AG
9.1.1. Company overview
9.1.2. Company snapshot
9.1.3. Operating business segments
9.1.4. Product portfolio
9.1.5. Business performance
9.1.6. Key strategic moves and developments
9.2. Apple Inc.
9.2.1. Company overview
9.2.2. Company snapshot
9.2.3. Operating business segments
9.2.4. Product portfolio
9.2.5. Business performance
9.2.6. Key strategic moves and developments
9.3. Fitbit, Inc.
9.3.1. Company overview
9.3.2. Company snapshot
9.3.3. Operating business segments
9.3.4. Product portfolio
9.3.5. Business performance
9.3.6. Key strategic moves and developments
9.4. Garmin Ltd.
9.4.1. Company overview
9.4.2. Company snapshot
9.4.3. Operating business segments
9.4.4. Product portfolio
9.4.5. Business performance
9.4.6. Key strategic moves and developments
9.5. Jawbone
9.5.1. Company overview
9.5.2. Company snapshot
9.5.3. Operating business segments
9.5.4. Product portfolio
9.5.5. Key strategic moves and developments
9.6. Abc
9.6.1. Company overview
9.6.2. Company snapshot
9.6.3. Operating business segments
9.6.4. Product portfolio
9.6.5. Business performance
9.6.6. Key strategic moves and developments
9.7. Lumo Bodytech Inc.
9.7.1. Company overview
9.7.2. Company snapshot
9.7.3. Product portfolio
9.7.4. Key strategic moves and developments
9.8. Moov Inc.
9.8.1. Company overview
9.8.2. Company snapshot
9.8.3. Operating business segments
9.8.4. Product portfolio
9.9. Nike, Inc.
9.9.1. Company overview
9.9.2. Company snapshot
9.9.3. Operating business segments
9.9.4. Product portfolio
9.9.5. Business performance
9.9.6. Key strategic moves and developments
9.10. Samsung Electronics Co. Ltd.
9.10.1. Company overview
9.10.2. Company snapshot
9.10.3. Operating business segments
9.10.4. Product portfolio
9.10.5. Business performance
9.10.6. Key strategic moves and developments
9.11. Xiaomi Inc.
9.11.1. Company overview
9.11.2. Company snapshot
9.11.3. Operating business segments
9.11.4. Product portfolio
9.11.5. Key strategic moves and developments
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