TABLE OF CONTENTS
1 INTRODUCTION 47
1.1 OBJECTIVES OF THE STUDY 47
1.2 MARKET DEFINITION 47
1.3 OVERVIEW OF EUROPE SUGAR REDUCTION TECHNOLOGY MARKET 47
1.4 LIMITATIONS 49
1.5 MARKETS COVERED 49
2 MARKET SEGMENTATION 52
2.1 MARKETS COVERED 52
2.2 GEOGRAPHICAL SCOPE 53
2.3 YEARS CONSIDERED FOR THE STUDY 54
2.4 CURRENCY AND PRICING 54
2.5 DBMR TRIPOD DATA VALIDATION MODEL 55
2.6 MULTIVARIATE MODELLING 58
2.7 PRODUCT TYPE LIFELINE CURVE 58
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 59
2.9 DBMR MARKET POSITION GRID 60
2.10 MARKET APPLICATION COVERAGE GRID 62
2.11 VENDOR SHARE ANALYSIS 63
2.12 SECONDARY SOURCES 64
2.13 ASSUMPTIONS 64
3 EXECUTIVE SUMMARY 65
4 PREMIUM INSIGHTS 68
4.1 PORTERS FIVE FORCES 69
4.2 COMPANY-WISE PRICING ANALYSIS 70
4.3 BRAND COMPARATIVE ANALYSIS 71
4.4 CONSUMER BUYING BEHAVIOR 72
4.5 GROWTH STRATEGIES ADOPTED BY KEY MARKET PLAYERS 73
4.6 IMPORT-EXPORT ANALYSIS: NATURALLY DERIVED SWEETNERS 74
4.7 INDUSTRY TRENDS AND FUTURE PERSPECTIVE 76
4.7.1 DEMAND FOR SYNTHETIC/ARTIFICIAL SUGAR 76
4.7.2 GROWING POPULARITY OF NATURAL/PLANT-DERIVED SUGAR 77
4.7.3 FUTURE PERSPECTIVE 77
4.8 PATENT ANALYSIS 78
4.9 SUGAR REDUCTION TECHNOLOGY ECOSYSTEM 79
4.9.1 REFORMULATION TECHNIQUES: 79
4.9.2 ENZYMATIC CONVERSION 79
4.9.3 EXTRACTION TECHNOLOGY 79
4.9.4 FALVOR DELIVERY TECHNOLOGY 79
4.9.5 FUNCTIONAL INGREDIENTS 80
4.9.6 FOOD PROCESSING TECHNOLOGIES: 80
4.9.7 ANALYTICAL TOOLS AND TESTING METHODS: 80
4.9.8 RESEARCH AND INNOVATION: 80
4.9.9 REGULATORY LANDSCAPE: 80
4.10 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, VENDOR SELECTION CRITERIA 81
5 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, REGULATIONS 83
5.1 REGULATORY SCENARIO IN U.S. 83
5.2 REGULATORY SCENARIO IN U.K. 83
5.3 REGULATORY SCENARIO IN INDIA 84
5.4 REGULATORY SCENARIO IN CHINA 84
6 MARKET OVERVIEW, 85
6.1 DRIVERS 87
6.1.1 INCREASE IN THE HEALTH-CONSCIOUSNESS AMONG EUROPE CONSUMERS 87
6.1.2 GROWTH IN THE DEMAND FOR NATURAL SWEETENERS 87
6.1.3 EXPANSION AND NEW PRODUCT LAUNCHES IN THE INDUSTRY 88
6.1.4 CONSUMERS ARE SHIFTING PREFERENCE TOWARD LOW-SUGAR DRINKS 88
6.2 RESTRAINTS 89
6.2.1 GOVERNMENT- IMPOSED STRICT RESTRICTIONS AND REGULATIONS 89
6.2.2 INADEQUATE RAW MATERIAL AVAILABILITY 89
6.3 OPPORTUNITIES 90
6.3.1 RISE IN THE DEMAND FOR HEALTHY FOOD INGREDIENTS IN THE FOOD AND BEVERAGE SECTOR 90
6.3.2 RISING RESEARCH AND DEVELOPMENT ACTIVITIES 90
6.3.3 WIDE APPLICATION OF REDUCED SUGAR IN VARIOUS INDUSTRIES 91
6.4 CHALLENGES 91
6.4.1 SIDE EFFECTS OF REDUCING SUGAR INTAKE 91
6.4.2 PRODUCT LABELLING AND TRADE ISSUES 92
7 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, BY ALTERNATIVE TYPE 93
7.1 OVERVIEW 94
7.2 ARTIFICIAL SWEETENERS 97
7.2.1 SUCRALOSE 98
7.2.2 ASPARTAME 98
7.2.3 NEOTAME 98
7.2.4 ADVANTAME 98
7.2.5 OTHERS 98
7.3 NATURALLY-DERIVED SWEETENERS 99
7.3.1 STEVIA 100
7.3.2 YACON SYRUP 100
7.3.3 THAUMATIN 100
7.3.4 ALLULOSE 100
7.3.5 OTHERS 100
7.4 SUGAR ALCOHOLS 101
7.4.1 SORBITOL 102
7.4.2 MALITOL 102
7.4.3 ERYTHRITOL 102
7.4.4 OTHERS 102
7.5 SWEETNESS MODULATORS 103
8 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, BY TECHNOLOGY 104
8.1 OVERVIEW 105
8.2 ENZYMATIC CONVERSION 108
8.3 EXTRACTION TECHNOLOGY 108
8.4 FLAVOR DELIVERY TECHNOLOGY 109
8.5 CAMBYA SUGAR REDUCTION 110
8.6 OTHERS 110
9 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, BY APPLICATION 112
9.1 OVERVIEW 113
9.2 FOOD & BEVERAGES 116
9.2.1 CARBONATED SOFT DRINKS 117
9.2.2 FRUIT JUICES 117
9.2.3 SMOOTHIES 117
9.2.4 SPORTS & ENERGY DRINKS 117
9.2.5 OTHERS 117
9.3 BAKERY AND CONFECTIONERY 118
9.3.1 CANDIES & CHOCOLATES 119
9.3.2 CAKES 119
9.3.3 COOKIES 119
9.3.4 BROWNIES 119
9.3.5 OTHERS 119
9.4 PROCESSED FOODS 119
9.4.1 JAMS, PRESERVES & MARMALADES 120
9.4.2 SAUCES, DRESSINGS AND CONDIMENTS 120
9.4.3 READY MEALS 121
9.4.4 SOUPS 121
9.4.5 OTHERS 121
9.5 DAIRY PRODUCTS 121
9.5.1 ICE-CREAM 122
9.5.2 FLAVORED MILK 122
9.5.3 YOGURT 122
9.5.4 CHEESE 122
9.5.5 OTHERS 122
9.6 OTHERS 122
10 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, BY SALES CHANNEL 124
10.1 OVERVIEW 125
10.2 DIRECT CHANNEL 128
10.3 INDIRECT CHANNEL 128
10.4 SPECIALTY STORES 129
11 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, BY FORM 130
11.1 OVERVIEW 131
11.2 CRYSTALLIZED 134
11.3 POWDER 135
11.4 LIQUID 136
11.5 OTHERS 137
12 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, BY REGION 138
12.1 EUROPE 139
12.1.1 GERMANY 150
12.1.2 FRANCE 156
12.1.3 U.K. 162
12.1.4 ITALY 168
12.1.5 SPAIN 174
12.1.6 RUSSIA 180
12.1.7 TURKEY 186
12.1.8 BELGIUM 192
12.1.9 DENMARK 198
12.1.10 NETHERLANDS 204
12.1.11 SWITZERLAND 210
12.1.12 SWEDEN 216
12.1.13 POLAND 222
12.1.14 NORWAY 228
12.1.15 FINLAND 234
12.1.16 REST OF EUROPE 240
13 EUROPE SUGAR REDUCTION TECHNOLOGY MARKET, COMPANY LANDSCAPE 241
13.1 COMPANY SHARE ANALYSIS: EUROPE 241
14 SWOT ANALYSIS 242
15 COMPANY SHARE ANALYSIS 243
15.1 ADM 243
15.1.1 COMPANY SNAPSHOT 243
15.1.2 REVENUE ANALYSIS 243
15.1.3 COMPANY SHARE ANALYSIS 244
15.1.4 PRODUCT PORTFOLIO 244
15.1.5 RECENT DEVELOPMENT 245
15.2 CARGILL, INCORPORATED 246
15.2.1 COMPANY SNAPSHOT 246
15.2.2 COMPANY SHARE ANALYSIS 246
15.2.3 PRODUCT PORTFOLIO 247
15.2.4 RECENT DEVELOPMENT 247
15.3 INGREDION INCORPORATED 248
15.3.1 COMPANY SNAPSHOT 248
15.3.2 REVENUE ANALYSIS 248
15.3.3 COMPANY SHARE ANALYSIS 249
15.3.4 PRODUCT PORTFOLIO 249
15.3.5 RECENT DEVELOPMENTS 250
15.4 ROQUETTE FRERES 251
15.4.1 COMPANY SNAPSHOT 251
15.4.2 COMPANY SHARE ANALYSIS 251
15.4.3 PRODUCT PORTFOLIO 252
15.4.4 RECENT DEVELOPMENT 252
15.5 KERRY GROUP PLC 253
15.5.1 COMPANY SNAPSHOT 253
15.5.2 REVENUE ANALYSIS 253
15.5.3 COMPANY SHARE ANALYSIS 254
15.5.4 PRODUCT PORTFOLIO 254
15.5.5 RECENT DEVELOPMENT 254
15.6 AJINOMOTO FOODS EUROPE SAS 255
15.6.1 COMPANY SNAPSHOT 255
15.6.2 PRODUCT PORTFOLIO 255
15.6.3 RECENT DEVELOPMENTS 255
15.7 ARBOREAL STEVIA 256
15.7.1 COMPANY SNAPSHOT 256
15.7.2 PRODUCT PORTFOLIO 256
15.7.3 RECENT DEVELOPMENTS 256
15.8 BAYN SOLUTIONS AB (PUBL) 257
15.8.1 COMPANY SNAPSHOT 257
15.8.2 PRODUCT PORTFOLIO 257
15.8.3 RECENT DEVELOPMENT 257
15.9 BETTER JUICE 258
15.9.1 COMPANY SNAPSHOT 258
15.9.2 PRODUCT PORTFOLIO 258
15.9.3 RECENT DEVELOPMENT 258
15.10 BLUETREE TECHNOLOGIES LTD. 259
15.10.1 COMPANY SNAPSHOT 259
15.10.2 PRODUCT PORTFOLIO 259
15.10.3 RECENT DEVELOPMENT 259
15.11 CELANESE CORPORATION 260
15.11.1 COMPANY SNAPSHOT 260
15.11.2 REVENUE ANALYSIS 260
15.11.3 PRODUCT PORTFOLIO 261
15.11.4 RECENT DEVELOPMENT 261
15.12 DOUXMATOK 262
15.12.1 COMPANY SNAPSHOT 262
15.12.2 PRODUCT PORTFOLIO 262
15.12.3 RECENT DEVELOPMENT 262
15.13 FIRMENICH SA 263
15.13.1 COMPANY SNAPSHOT 263
15.13.2 PRODUCT PORTFOLIO 263
15.13.3 RECENT DEVELOPMENT 263
15.14 FOODITIVE GROUP 264
15.14.1 COMPANY SNAPSHOT 264
15.14.2 PRODUCT PORTFOLIO 264
15.14.3 RECENT DEVELOPMENTS 264
15.15 GIVAUDAN 265
15.15.1 COMPANY SNAPSHOT 265
15.15.2 REVENUE ANALYSIS 265
15.15.3 PRODUCT PORTFOLIO 266
15.15.4 RECENT DEVELOPMENT 266
15.16 INULOX LTD 267
15.16.1 COMPANY SNAPSHOT 267
15.16.2 PRODUCT PORTFOLIO 267
15.16.3 RECENT DEVELOPMENT 267
15.17 LAYN NATURAL INGREDIENTS 268
15.17.1 COMPANY SNAPSHOT 268
15.17.2 PRODUCT PORTFOLIO 268
15.17.3 RECENT DEVELOPMENT 268
15.18 SENSIENT TECHNOLOGIES CORPORATION 269
15.18.1 COMPANY SNAPSHOT 269
15.18.2 REVENUE ANALYSIS 269
15.18.3 PRODUCT PORTFOLIO 270
15.18.4 RECENT DEVELOPMENT 270
15.19 SWEEGEN 271
15.19.1 COMPANY SNAPSHOT 271
15.19.2 PRODUCT PORTFOLIO 271
15.19.3 RECENT DEVELOPMENTS 271
15.20 TATE & LYLE 272
15.20.1 COMPANY SNAPSHOT 272
15.20.2 REVENUE ANALYSIS 272
15.20.3 PRODUCT PORTFOLIO 273
15.20.4 RECENT DEVELOPMENT 273
15.21 VALIO LTD 274
15.21.1 COMPANY SNAPSHOT 274
15.21.2 PRODUCT PORTFOLIO 274
15.21.3 RECENT DEVELOPMENT 274
16 QUESTIONNAIRE 275
17 RELATED REPORTS 279

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