TABLE OF CONTENTS
1 INTRODUCTION 54
1.1 OBJECTIVES OF THE STUDY 54
1.2 MARKET DEFINITION 54
1.3 OVERVIEW OF THE GLOBAL B2B AIR CARE MARKET 54
1.4 CURRENCY AND PRICING 56
1.5 LIMITATIONS 56
1.6 MARKETS COVERED 57
2 MARKET SEGMENTATION 61
2.1 MARKETS COVERED 61
2.2 YEARS CONSIDERED FOR THE STUDY 62
2.3 GEOGRAPHIC SCOPE 63
2.4 DBMR TRIPOD DATA VALIDATION MODEL 64
2.5 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 67
2.6 DBMR MARKET POSITION GRID 68
2.7 VENDOR SHARE ANALYSIS 69
2.8 MULTIVARIATE MODELLING 70
2.9 PRODUCT TYPE CURVE 70
2.10 SECONDARY SOURCES 71
2.11 ASSUMPTIONS 71
3 EXECUTIVE SUMMARY 72
4 PREMIUM INSIGHTS 76
4.1 CLIMATE CHANGE SCENARIO 77
4.1.1 ENVIRONMENTAL CONCERNS 77
4.1.2 INDUSTRY RESPONSE 77
4.2 GOVERNMENTS ROLE 79
4.2.1 ANALYST RECOMMENDATIONS 79
4.3 PESTEL ANALYSIS 80
4.3.1 POLITICAL FACTORS 80
4.3.2 ECONOMIC FACTORS 80
4.3.3 SOCIAL FACTORS 81
4.3.4 LEGAL FACTORS 81
4.3.5 TECHNOLOGICAL FACTORS 81
4.3.6 ENVIRONMENTAL FACTORS 82
4.4 RAW MATERIAL COVERAGE 83
4.5 SUPPLY CHAIN ANALYSIS 84
4.5.1 OVERVIEW 84
4.5.2 LOGISTIC COST SCENARIO 85
4.5.3 IMPORTANCE OF LOGISTIC SERVICE PROVIDERS 85
4.6 TECHNOLOGICAL ADVANCEMENTS BY MANUFACTURERS 86
4.7 PRODUCTION CONSUMPTION ANALYSIS 88
4.7.1 PRODUCTION CONSUMPTION 88
4.7.2 PRODUCTION CAPACITY 88
4.8 IMPORT-EXPORT SCENARIO 88
4.9 PRICE INDEX 90
4.10 PORTER'S FIVE FORCES ANALYSIS 91
4.11 VENDOR SELECTION CRITERIA 93
4.12 REGULATION COVERAGE 95
5 MARKET OVERVIEW 99
5.1 DRIVERS 101
5.1.1 RAPID URBANIZATION GLOBALLY 101
5.1.2 INCREASING ADOPTION OF AIR CARE PRODUCTS IN THE AUTOMOTIVE SECTOR 102
5.1.3 RISING DEMAND FOR CANDLE AIR FRESHENERS 103
5.1.4 INCREASING DISPOSAL INCOME OF CONSUMERS 104
5.1.5 INCREASING INNOVATIONS IN AIR FRESHENERS 105
5.2 RESTRAINTS 106
5.2.1 EFFECTS OF AIR CARE PRODUCTS ON THE ENVIRONMENT 106
5.2.2 HIGH PRODUCTION COST OF AIR CARE PRODUCTS 106
5.3 OPPORTUNITIES 107
5.3.1 RAPID GROWTH IN THE COMMERCIAL AND RESIDENTIAL SECTOR 107
5.3.2 SURGE IN STRATEGIC COLLABORATIONS, PARTNERSHIPS, AND MERGER 108
5.3.3 RISING DEMAND FOR THE E-COMMERCE SECTOR 109
5.3.4 RISE IN CONSUMER PREFERENCE TOWARD AROMATHERAPY 109
5.4 CHALLENGES 110
5.4.1 LACK OF AWARENESS AMONG CONSUMERS TOWARDS AIR CARE PRODUCTS IN THE ASIA-PACIFIC REGION 110
5.4.2 HEALTH PROBLEMS ASSOCIATED WITH AIR CARE PRODUCTS 111
6 GLOBAL B2B AIR CARE MARKET, BY PRODUCT TYPE 113
6.1 OVERVIEW 114
6.2 SPRAY/AEROSOL AIR FRESHENERS 116
6.2.1 FLORAL 117
6.2.2 VANILLA 117
6.2.3 FRUITY 117
6.2.4 SPICES AND HERBS 118
6.2.5 OTHERS 118
6.3 CAR AIR FRESHENERS 118
6.3.1 FLORAL 119
6.3.2 VANILLA 119
6.3.3 FRUITY 119
6.3.4 SPICES AND HERBS 119
6.3.5 OTHERS 120
6.4 ELECTRIC AIR FRESHENERS 120
6.4.1 FLORAL 121
6.4.2 VANILLA 121
6.4.3 FRUITY 121
6.4.4 SPICES AND HERBS 121
6.4.5 OTHERS 121
6.5 CANDLE AIR FRESHENERS 121
6.5.1 FRUITY 123
6.5.2 SPICES AND HERBS 123
6.5.3 VANILLA 123
6.5.4 FLORAL 123
6.5.5 OTHERS 123
6.6 GEL AIR FRESHENERS 123
6.6.1 FRUITY 125
6.6.2 VANILLA 125
6.6.3 FLORAL 125
6.6.4 SPICES AND HERBS 125
6.6.5 OTHERS 125
6.7 LIQUID AIR FRESHENERS 125
6.7.1 FLORAL 127
6.7.2 VANILLA 127
6.7.3 FRUITY 127
6.7.4 SPICES AND HERBS 127
6.7.5 OTHERS 127
6.8 RUG AND ROOM DEODORIZERS 127
6.8.1 FLORAL 129
6.8.2 VANILLA 129
6.8.3 FRUITY 129
6.8.4 SPICES AND HERBS 129
6.8.5 OTHERS 129
6.9 OTHERS 129
7 GLOBAL B2B AIR CARE MARKET, BY FRAGRANCE 131
7.1 OVERVIEW 132
7.2 FLORAL 133
7.3 VANILLA 134
7.4 FRUITY 135
7.5 SPICES & HERBS 136
7.6 OTHERS 137
8 GLOBAL B2B AIR CARE MARKET, BY PRICE 139
8.1 OVERVIEW 140
8.2 LOW 141
8.3 MEDIUM 141
8.4 HIGH 142
9 GLOBAL B2B AIR CARE MARKET, BY END USER 144
9.1 OVERVIEW 145
9.2 COMMERCIAL 146
9.2.1 OFFICES 148
9.2.2 BUILDINGS 148
9.2.3 OTHERS 148
9.3 RESIDENTIAL 148
9.3.1 BEDROOMS 149
9.3.2 WASHROOMS 149
9.3.3 OTHERS 149
9.4 AUTOMOTIVE 149
9.4.1 PRIVATE CARS 151
9.4.2 COMMERCIAL CARS 151
9.5 OTHERS 151
10 GLOBAL B2B AIR CARE MARKET, BY REGION 153
10.1 OVERVIEW 154
10.2 NORTH AMERICA 161
10.2.1 U.S. 170
10.2.2 CANADA 175
10.2.3 MEXICO 180
10.3 EUROPE 185
10.3.1 GERMANY 195
10.3.2 U.K. 200
10.3.3 FRANCE 205
10.3.4 NETHERLANDS 210
10.3.5 ITALY 215
10.3.6 SPAIN 220
10.3.7 SWITZERLAND 225
10.3.8 RUSSIA 230
10.3.9 TURKEY 235
10.3.10 BELGIUM 240
10.3.11 POLAND 245
10.3.12 SWEDEN 250
10.3.13 DENMARK 255
10.3.14 NORWAY 260
10.3.15 FINLAND 265
10.3.16 REST OF EUROPE 270
10.4 ASIA-PACIFIC 272
10.4.1 CHINA 282
10.4.2 INDIA 287
10.4.3 JAPAN 292
10.4.4 SOUTH KOREA 297
10.4.5 AUSTRALIA 302
10.4.6 SINGAPORE 307
10.4.7 TAIWAN 312
10.4.8 THAILAND 317
10.4.9 INDONESIA 322
10.4.10 MALAYSIA 327
10.4.11 NEW ZEALAND 332
10.4.12 PHILIPPINES 337
10.4.13 VIETNAM 342
10.4.14 REST OF ASIA-PACIFIC 347
10.5 SOUTH AMERICA 349
10.5.1 BRAZIL 358
10.5.2 ARGENTINA 363
10.5.3 REST OF SOUTH AMERICA 368
10.6 MIDDLE EAST AND AFRICA 370
10.6.1 U.A.E. 380
10.6.2 SAUDI ARABIA 385
10.6.3 SOUTH AFRICA 390
10.6.4 EGYPT 395
10.6.5 QATAR 400
10.6.6 KUWAIT 405
10.6.7 BAHRAIN 410
10.6.8 OMAN 415
10.6.9 REST OF MIDDLE EAST AND AFRICA 420
11 GLOBAL B2B AIR CARE MARKET, COMPANY LANDSCAPE 423
11.1 COMPANY SHARE ANALYSIS: GLOBAL 423
11.2 COMPANY SHARE ANALYSIS: NORTH AMERICA 424
11.3 COMPANY SHARE ANALYSIS: EUROPE 425
11.4 COMPANY SHARE ANALYSIS: ASIA PACIFIC 426
12 SWOT ANALYSIS 427
13 COMPANY PROFILINGS 428
13.1 RECKITT BENCKISER GROUP PLC 428
13.1.1 COMPANY SNAPSHOT 428
13.1.2 REVENUE ANALYSIS 428
13.1.3 COMPANY SHARE ANALYSIS 429
13.1.4 BRAND PORTFOLIO 429
13.1.5 RECENT DEVELOPMENTS 430
13.2 S.C. JOHNSON & SON INC. 431
13.2.1 COMPANY SNAPSHOT 431
13.2.2 COMPANY SHARE ANALYSIS 431
13.2.3 BRAND PORTFOLIO 432
13.2.4 RECENT DEVELOPMENTS 432
13.3 PROCTOR & GAMBLE 433
13.3.1 COMPANY SNAPSHOT 433
13.3.2 REVENUE ANALYSIS 433
13.3.3 COMPANY SHARE ANALYSIS 434
13.3.4 BRAND PORTFOLIO 434
13.3.5 RECENT DEVELOPMENTS 435
13.4 NEWELL BRANDS 436
13.4.1 COMPANY SNAPSHOT 436
13.4.2 REVENUE ANALYSIS 436
13.4.3 COMPANY SHARE ANALYSIS 437
13.4.4 BRAND PORTFOLIO 437
13.4.5 RECENT DEVELOPMENTS 438
13.5 HENKEL AG & CO. KGAA 439
13.5.1 COMPANY SNAPSHOT 439
13.5.2 REVENUE ANALYSIS 439
13.5.3 COMPANY SHARE ANALYSIS 440
13.5.4 BRAND PORTFOLIO 440
13.5.5 RECENT DEVELOPMENTS 440
13.6 AIR DELIGHT 441
13.6.1 COMPANY SNAPSHOT 441
13.6.2 PRODUCT PORTFOLIO 441
13.6.3 RECENT DEVELOPMENTS 442
13.7 BALEV CORPORATION EOOD 443
13.7.1 COMPANY SNAPSHOT 443
13.7.2 PRODUCT PORTFOLIO 443
13.7.3 RECENT DEVELOPMENTS 444
13.8 BEAUMONT PRODUCTS, INC. 445
13.8.1 COMPANY SNAPSHOT 445
13.8.2 BRAND PORTFOLIO 445
13.8.3 RECENT DEVELOPMENTS 446
13.9 CAR-FRESHNER 447
13.9.1 COMPANY SNAPSHOT 447
13.9.2 PRODUCT PORTFOLIO 447
13.9.3 RECENT DEVELOPMENTS 448
13.10 GODREJ CONSUMER PRODUCTS LIMITED 449
13.10.1 COMPANY SNAPSHOT 449
13.10.2 REVENUE ANALYSIS 449
13.10.3 BRAND PORTFOLIO 450
13.10.4 RECENT DEVELOPMENTS 451
13.11 HAMILTON BEACH BRANDS HOLDING COMPANY 452
13.11.1 COMPANY SNAPSHOT 452
13.11.2 REVENUE ANALYSIS 452
13.11.3 BRAND PORTFOLIO 453
13.11.4 RECENT DEVELOPMENTS 453

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